Mumbai, 21st January 2015: Wella Professional’s in
association with Femina Salon and Spa unveiled their very own Eternal Wedding
Collection at White Owl, Lower parel. The collection presented a majestic range
of outstanding wedding hair styles designed to make the Indian bride shine.
The evening witnessed
the unveiling of the looks in the January issue of Femina Salon and Spa . The
looks were inaugurated in front of the audience by Stan Darren Newton Creative
Director P&G Salon Professional India , Bollywood Diva Aditi Rao Hydari and
Editor of femina magazine Tanya Chaitanya.
Commenting on the occasion Tanya Chaitanya,
Editor Femina said, “Femina Salon & Spa keeps it dewy-fresh for the
month of January. Not only do we step into the New Year, we are also looking at
a hectic bridal season ahead--hence the staggeringly
stunning cover with Aditi Rao Hydari, in association with Wella. Bridal hairdos
need not be the same-old; they can be innovative and fun as we found out during
our cover shoot with Wella experts. The ideas are many and Femina Salon and Spa
packs them with behind-the-scenes, tips and tricks for beauty professionals to
keep their clients looking drop-dead gorgeous. Here's hoping for a beautiful
year together!”
A wedding is a watershed moment in a person’s
life. It represents the forging of a bond that lasts forever. The Wella wedding
collection is a celebration of this eternal bond and an embodiment of beauty
and its expression through the hair. With contemporary style looks and modern
colors the collection is a true representation of the standards of beauty a
wedding demands.
Two of the luminaries in the
hairdressing community, Placid Braganza and Darren Stan Newton have worked
together and created the “Eternal
Wedding Collection”. They have been ableto combine their expertise to
deliver the most fascinating of hair looks
Stan Darren Newton, Creative Director P&G Salon professional
India commented, ““A wedding is one of the most important occasions in
anyone’s life. Creating a look that amplifies the bride’s beauty has been a truly
enriching experience”.
With names such as
Bridal Crown, Cascading waves, Charming Jewel, Intricate Weave, Lotus blossom
and Timeless weave the looks created were as graceful and enchanting as the
name suggests. Stan also introduced the audience to the unique range of
products by Wella Professionals used to create these looks.
Adding to this Placid Braganza, Expert Wella Professionals commented,
““The opportunity to play
with various coloring
techniques while creating this wedding collection for Wella, has been a
wonderful
experience for me”
Through this
collection Wella Professionals aim towards displaying a modern
interpretation of wedding looks by creating a perfect fusion of tradition and
modernity, which is exactly what this collection portrays
About Wella Professional’s
Wella, the Salon
Professional division of P&G, is the premier name in professional hair
cosmetics & pioneer of innovation and trend spotting. High-Quality,
High-Performance and High-Fashion are three of the key reasons why its products
are preferred by world's most renowned hairdressers. Wella Professionals
contributes to enhancing the hairstyling profession and building a strong
relationship with hairdressers with cutting edge technology, new initiatives
and by offering comprehensive training programs for salon owners and their
employees.
P&G Professional’s
brands include Wella Professionals, Koleston Perfect, Colour Touch, System
Professional & many more. Superior products, inspiring education and unique
salon business-building programs make Wella Professionals a world leader and
expert in hair cosmetics and beauty.
About Femina Salon and Spa:
Femina Salon & Spa was launched in December 2013 as a
special magazine targeted at beauty professionals across the country. It
leverages the parent brand - Femina’s expertise in the world of fashion and beauty,
to bring the latest international trends and products to the readers.
The magazine focuses on
the requirements of Indian skin tones, hair types and environment with
every trend, step-by-step guide and technique tried-and-tested on the
Indian skin, body and hair. It is distributed in relevant catchment areas –
notably high-end salons and spas, beauty influencers and professionals. It is
also available at key format stores, as well as digital newsstands.
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