Tuesday, September 27, 2016

PVR Cinemas makes Wednesday afternoon exclusive for women patrons

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PVR Cinemas introduces WOW (‘Women on Wednesday’) for its female patrons

PVR Cinemas has introduced a unique initiative of ‘Women on Wednesday’ (WOW) where they have dedicated Wednesday afternoon to all their women patrons. All the ladies can watch latest movies at select cinemas on Wednesday afternoon with their female friends and enjoy complimentary coffee & cookie.

So to all the ladies out there, take a movie break, laugh out loud, whistle while watching your favorite hero on screen and enjoy delectable low calorie menu with service on seat facility only at PVR.
Book your tickets for special movie show of ‘PARCHED’ for 28th September, 2016 starring available at selected theatres.

Wednesday afternoons are now a ladies day out with PVR!
So grab your girlfriends and get ready to watch latest movie at PVR Cinemas.

List of WOW shows along with timings for the movie PINK:

WOW Shows
PVR Subhash Nagar
12:50 PM
PVR Naraina
1.35 PM
1.35 PM
PVR Promenade, Vasant kunj
12:50 PM
PVR MGF Mega Mall Gurgaon

Torero Corporation launches its 1st MBO, Brand Boulevard for fashion leather accessories connoisseurs at Pheonix Market City, Kurla Mumbai

Mumbai, 23rd September, 2016: Torero Corporation- a Kolkata based start-up, is the global licensee for powerful global fashion & lifestyle brands such as POLICE, CROSS, COSMOPOLITAN, etc with specialization in leather accessories. Torero has launched Brand Boulevard: a multi-brand outlet, which is a first of its kind in fashion leather accessories category ireemn India, for its global suite of fashion brands in India at Pheonix Market City, Kurla Mumbai. This outlet is sure to cater to the needs of fashion conscious consumers seeking latest collection of the best global fashion brands at accessible price points and spoil them with luxurious choices.

The store is ideally located at Pheonix Market City in Kurla spreading over 500 sq.ft area with customer-friendly ambience, plush and prominent displays, comfortable chairs, tasteful lighting, elegant and stylish interiors. The use of complementing and contrasting colors with bright lights and appropriate cooling ensure that the customer enjoys a unique shopping experience.

With the entry of Brand Boulevard in the fashion scenario, India will be more prone to the global collection of its portfolio brands such as CROSS, POLICE, COSMOPOLITAN, VICTORIO Y LUCCHINO (V&L), TORERO, etc. Housing a reputed range of global brands exclusively licensed to a Kolkota based start-up firm, this store marks itself to be first of its kind. Flaunting almost every imaginable range from hand bags to wallets, to belts, this store is soon going to add shoes as well to its lavish collection. The store not only caters to stand out products but also has an awe striking display, making shopping for the consumers a pleasurable experience. The ever revolutionary style and trends of the youth call for constant progression of the lifestyle products available in the market. Brand Boulevard is sure to become that one stop shop, for the connoisseurs of leather bags, shoes and accessories.

Mr. Yashovardhan Gupta, the CEO of Torero Corporation said that “Mumbai being the fashion hub we could not think of any other location for launching the first store of Brand Boulevard. This kind of MBO is a first of its kind in fashion leather accessories category in India and it is sure to vow the fashion conscious millennial. This is a major step taken by Torero Corporation towards building the brand for the youth. If fashion is on your mind, Brand Boulevard is going to become the one stop shop for the fashionistas of today be it a male or a female.”



Mumbai, September 26, 2016: State Bank of India is hosting its 3rd SBI Banking and Economics Conclave on 27th-28th September 2016 on the topical theme of “Laying the foundations of India’s Growth”. The conclave seeks to provide a platform for constructive discussion amongst distinguished industrialists, regulators, policymakers, academicians and professionals on topics pertaining to the current banking and economic scenario.

The event will be inaugurated by the Hon’ble Finance Minister Shri Arun Jaitley followed by the launch of SBI research platform. The platform will provide access to value-added real time data analytics and research reports pertaining to the Indian Economy and Banking.

Mr. Timothy Geithner, former United States Secretary of the Treasury will give a closed door inaugural address. Mr. Geithner was the main architect of President Obama’s push to restructure and reform the financial system, which resulted in the landmark Wall Street Reform and Consumer Protection Act.

Infrastructure is the lifeline of an economy which provides the basic support system for other sectors of the economy. Do you know that the World Bank has recently released a Logistics Performance Index (LPI) 2016 report titled “Connecting to Complete 2016” ranking India 35 amongst 160 countries compared to rank of 54 in LPI 2014? These and many other known unknowns will be discussed in the session on ‘Infrastructure - Now or Never?’ by Hon’ble Ministers of Road Transport & Highways and Shipping Shri Nitin J. Gadkari, Hon'ble Minister of Railways Shri Suresh Prabhu and Hon'ble Minister of State (IC) for Power, Coal, Mines and New & Renewable Energy Shri Piyush Goyal.

The 2nd day of the program is structured across 4 panel discussions and two addresses.

As any Banking conclave is incomplete without a talk with Regulator, the keynote address will be delivered by Mr. S. S. Mundra, Dy. Governor, RBI marking the opening of the second day of the conclave.

Eminent CEOs from Banking and Industry will discuss on the topic ‘Demographic Dividend: Opportunity or Myth?’ While many Asian countries are aging (Japan most notably), by 2020 India is forecasted to be the youngest country in the world with a median age of 29. This ‘youth bulge’ will reach its peak in the year 2035. China is forecasted to have a median age of 37 by then. Do you also know that India will have 100 crore employable people by 2050, compared to US 27 crore? Are you aware that labour-force participation rate for working-age women in India is still 28.6%, while for Bangladesh it is 60%? All these known unknowns will be discussed in greater detail in this panel.

The importance of Agriculture sector in India cannot be overemphasized as it constitutes 15% of the economy. The capital formation in agriculture sector has stagnated over years and now constitutes 8.5% of the total capital formation. India uses 2 to 4 times more water to produce a unit of major food crop than do China and Brazil. Small land holdings dominate the agricultural landscape with 80% farmers in India having less than two hectare farm size but contributing more than 50% of total agricultural output. Of the 572 districts, 115 districts have been judged highly vulnerable to climate change in India. The rural population which is mostly dependent on agriculture scores less on human development index such as life expectancy, education and per capita income. The panel discussion on ‘Rural Productivity: Raising the Human Development Index’ will discuss all these issues. In addition to the panel discussion there will be a special address by Dr Menachem Dinar, Agricultural Consultant from Israel on ‘Making the Desert Boom’. This is perhaps the first time that any expert from Israel will talk in this type of forum.

Next is the Digital Panel which will discuss about ‘Digital Disruptions and Transformations in Banking’. The Government launched Digital India campaign in mid-2015 with the aim of making the country digitally empowered in the field of technology. Digital technology has already transformed various sectors and banking has also not remained untouched. Digital transformation is one of the top trends in the retail banking industry. With PSD2, and API-ization of core banking services, will technology companies “wrap” the entire financial services and banking is going to be completely commoditized? How do banks overcome the classical “Innovators Dilemma”? Is there going to be a big consolidation in the banking industry? All these questions will form the discussion for this Digital Panel.

Last is the Economist Panel which will try to understand the relevance of different paradigms of macro-policies for developing countries. One of the explanations for the current global slowdown is the secular stagnation hypothesis which was first put forward by the economist Alvin Hansen in the 1930s and recently emphasized by Lawrence Summers. Macro-economic policies of both developed and developing countries are concentrating more on achieving short-term economic stability by keeping inflation low. But are we now side-lining other social development goals of low poverty and inequality, improvement in health and education? There is also now a growing realization that costs of capital account liberalization far outweigh its benefits and a secular focus on fiscal consolidation can come at the cost of wider disparities of income. All these issues will be discussed in greater detail in the Economist Panel.

Monday, September 26, 2016

*First Look Out of Hindi Film " SABRANG ".*

The much awaited first look of hindi film " SABRANG " is out now. The film is presented by Uttam Films, Kriti Entertainment and Raj Verma & Company recently in Mumbai. The film is being produced by Ramesh Prasad Gupta, Kailash Shaw and Ishwar Gupta under the direction of Niranjan Bharti.
Other pillars of the film are as follows: Music : Raj Verma. Lyrics : Dhananjay Bhatt. D.O.P  : Satypal Singh. Choreographer: Raju Roy & the Starcast of the movie SABRANG are as follows: Spanish actress Sonia Linares, Vipin Paneegrahi, Akansh Bharadwaj, Jeet Rai Singh, Khushi Dubey, Sanaya Sharma and others.   

Amitabh Bachchan seen in 7 new Avatars in Tata Sky’s “Family Jingalala” campaign

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Amitabh Bachchan seen in 7 new Avatars in Tata Sky’s “Family Jingalala” campaign

Mumbai, September 23rd, 2016: Tata Sky, the fastest growing brand in the DTH industry and a pioneer of innovative services, has rolled out its latest ‘Family Jingalala’ campaign with Amitabh Bachchan. The campaign directed by National Award-winning director Shoojit Sircar, starring silver screen icon, Amitabh Bachchan in seven unique avatars will be aired on September 24th, 2016.

“TV viewing is a family activity. TV forms the most important source of entertainment for the entire family. But they have gotten used to the stale and inferior entertainment on offer just because it is cheap or free. The idea is to show what a wide world of entertainment and good quality service awaits them if they subscribe to Tata Sky” says Tata Sky’s Chief Communications Officer, Malay Dikshit.
The campaign sees Mr. Bachchan playing the role of a showman in an unconventional bohemian look, (himself) singing the story of a regular family. He reveals how all their needs can be met by subscribing to Tata Sky - The best DTH connection for a varied range of entertainment.

Malay stated, “Family Jingalala targets 85% of country’s population that lives outside the metros. To cut across all age & socio-income groups, there could have been nobody better than the best entertainer in India, Mr. Bachchan to bring this vision to life.”
‘Family Jingalala’, the campaign tells the story of a regular family where each member has vastly different entertainment and content needs. Amitabh Bachchan explains how these can be met through Tata Sky, highlighting the expansive breadth of the brand’s offerings and its significance in a family’s everyday life.

The high-decibel TV campaign will be supported by an integrated marketing campaign including hoardings, bus backs, wall paintings, bill backs and cinema halls apart from television ads. Tata Sky is also rolling out five language versions of the campaign by 4th October in Marathi, Bengali, Kannada, Telugu and Tamil.
The 7 Avatars of Amitabh Bachchan in the Tata Sky Family Jingalala campaign:
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  • Name of the creative agency: Ogilvy & Mather
  • Name of the creative director: Sukesh Nayak
  • Production House: Rising Sun
  • Director: Shoojit Sircar

Friday, September 23, 2016

Enchanted Valley Carnival 2016 to Host its First Pre-Party of This Season!

~ EVC 2016 Pro Night with Sartek ~

India’s largest multi genre & camping festival, Enchanted Valley Carnival 2016 is one of the most awaited music festivals of the year. EVC is headed towards its first ever pre-party with DJ Sartek playing commercial music this Saturday, 24thSeptember at Opa Bar & CafĂ©, 9 pm onwards.
The only Indian to grace the top 100 electro house charts multiple times, Sartek has gained massive popularity amongst EDM lovers. The young DJ from Delhi has opened for international artists like Martin Garrix, Steve Aoki, Sick Individuals, Fedde Le Grand, Quintino, Ummet Ozcan and Showtek and Paul Van Dyk at popular electronic music festivals. With EVC 2016 around the corner, the excitement has reached its peak.
For more details, call: 9769045278, 9833660327

Bollywood Stars Harshvardhan Kapoor and Saiyami Kher launch the Mahindra Mirzya Special Edition

Bike released as part of the association with upcoming movie ‘Mirzya’

Mumbai, September 22, 2016: Mahindra Two Wheelers Ltd. (MTWL), a part of the USD 17.8 billion Mahindra Group, today announced the launch of the special edition Mahindra Mirzya motorcycle to celebrate its association with Rakeysh Omprakash Mehra’s upcoming movie, ‘Mirzya’.

The special edition Mahindra Centuro Mirzya is powered by Mahindra’s indigenously developed, intelligent MCI-5 (Micro Chip ignited 5 curve) engine that adapts to terrain and gives unmatched pick up and mileage. Its stylish alloy wheels, Flip Key, LED Tail Lamps and distinctive body graphics makes it stand apart.

Mr. Vinod Sahay, Chief Executive Officer, Mahindra Two Wheelers Ltd. said, “Mr. Vinod Sahay, Chief Executive Officer, Mahindra Two Wheelers Ltd. said, “We are delighted to offer a really distinctive and stylish looking Mahindra Mirzya edition to celebrate our association with the Film “Mirzya”. We are confident that like the film,Mahindra Mirzya will become a rage in the upcoming festive season.”

Rakeysh Omprakash Mehra, Director, Mirzya said, “Mirzya is a modern day love story which is based on the historical Punjabi folklore legend of Mirza-Sahiban, one of the popular iconic romances which has been passed on from generation to generation. This story resonates even today, as seen in the film in modern day Rajasthan of 2016, amongst two rebellious lovers. We are heartened that Mahindra Two Wheelers has decided to introduce a special edition to celebrate the film release.”

In recreating this romantic tragedy, Mehra has strongly visualised, ‘the legend of Mirza & Sahiban’ in the movie Mirzya. The film has been shot in the bleak and desolate terrain of Ladakh and vibrant, colourful Rajasthan, which brings out the stark contrasts while intricately weaving in nuances of an eternal love story which resonates even today in contemporary Rajasthan.

Mr. Rohit Khattar, Chairman Cinestaan Film Company Pvt. Ltd, Said “Our association with Mahindra Two Wheelers for Mirzya has been very rewarding. The motorcycle is an integral part of the lead character in the movie and we wish the Mahindra team all the very best for the Special Edition success.”