Celebrates a major milestone CartLaneCaratLane Launches 300th store with grand inauguration by Nancy Tyagi

Mumbai, 21 October 2024: CaratLane, India’s leading omni-channel jewellery brand, has reached an extraordinary milestone with the launch of its 300th store in Malad, Mumbai, just in time for Dhanteras. The store was inaugurated by Nancy Tyagi (Fashion Designer & Content Creator)—the face of the brand’s #WearYourWins campaign—with a ribbon cutting ceremony in the presence of loyal customers. This was followed by the tradition of a coal-breaking ceremony inside the store done by customers, marking the start of prosperous times ahead.

Currently, the brand boasts a strong presence in 130 cities across India, with over 370000 square feet of retail space. The new milestone store in Malad measures 900 square feet, charming with 1500+ breathtaking designs in store and providing a seamless customer experience—carrying forward the brand’s hallmark of superior service made possible through a well-integrated omnichannel experience. The store also offers instant engraving, ear piercing, ready inventory of higher ring sizes, and personalised gifting services, creating a delightful shopping experience.

True to its mission of making gorgeous jewellery more accessible across India, the brand has launched over 55 stores in tier 3 cities so far, including places like Dimapur, Pathankot & Attapur.

Saumen Bhaumik, MD & CEO, CaratLane, remarked, “The launch of the 300th store on the auspicious day of Karva Chauth is a proud milestone in the journey of Caratlane. We opened 12 new stores across India during this Navratri, continuing our endeavour to make beautiful yet affordable jewellery accessible to more and more Indian women. We are also launching our 1st store in the US, in New Jersey, marking the beginning of our international footprint.”

CaratLane offers a mix of beautiful studded and unstudded jewellery, including its unmistakable Iconic collections like Butterfly, Aaranya, and Ombre. Through interesting IP collaborations, the brand presents a wide range of products that evoke nostalgia with their Disney, Harry Potter & Minions collections. Most recently, CaratLane also launched beautiful and contemporary everyday wear gold jewellery in 22KT during the festive season — something the brand had never done before. 

The brand caters to all ages, offering 7,000+ designs that make it a go-to for every jewellery need. Currently, over 4000 designs are available on the festive offer—100% off on making charges. Visit CaratLane stores or www.caratlane.com to explore gorgeous diamond and gold designs.

Amrita Vishwa Vidyapeetham Wins Prestigious International Green Gown Award 2024

National, 21 October 2024: Amrita Vishwa Vidyapeetham has won the prestigious International Green Gown Award 2024 under the Benefitting Society category for its transformative Live-in-LabsⓇ initiative. This recognition highlights the university's multidisciplinary approach to experiential learning, addressing the challenges faced by rural communities and promoting sustainability. The award further cements Amrita’s leadership in environmental stewardship and social impact.

Amrita Vishwa Vidyapeetham also received accolades in three other categories:

Highly Commended in Creating Impact for the My Village, Our Water initiative. For more details: https://www.greengownawards.org/amrita-vishwa-vidyapeetham-india1

Finalist in Diversity, Equity & Inclusion in Sustainability for its E4Life PhD in Sustainable Development project. For more details: https://www.greengownawards.org/amrita-vishwa-vidyapeetham-india2

Finalist in Nature Positive for Nurturing Nature (Amma's Sustainability Initiatives). For more details: https://www.greengownawards.org/amrita-vishwa-vidyapeetham-india3

With 95 finalists from 28 countries across 8 categories, the Green Gown Awards have become the most prestigious recognition of best practice in the further and higher education sector. This year’s awards spotlight universities and their efforts towards sustainability and global change. 

Amrita Vishwa Vidyapeetham is ranked 81st globally by the Times Higher Education (THE) Impact Rankings 2024, reflecting its commitment to impactful education and research. The university operates across nine campuses in five states. Amrita’s Chancellor, Sri Mata Amritanandamayi Devi (Amma), launched Live-in-LabsⓇ in 2013. This initiative bridges the gap between academic learning and practical community engagement, enabling students to immerse themselves in rural life and tackle real-world problems. Through collaboration with local governments, communities, and subject matter experts, Live-in-LabsⓇ offers scalable, affordable solutions that drive sustainable development. 

Dr. Maneesha V Ramesh, Provost and Dean, Amrita School for Sustainable Futures, said, “We are immensely proud to receive the International Green Gown Award 2024 in the Benefitting Society Category, along with recognition in three additional categories. The Live-in-LabsⓇ initiative exemplifies our dedication to sustainable development through experiential learning. 

Afcons Infrastructure Limited’s Initial Public Offering to open on Friday, October 25, 2024, price band set at ₹440/- to ₹463/- per Equity Share

Mumbai, October 21, 2024: Afcons Infrastructure Limited, the flagship infrastructure, engineering and construction company of the Shapoorji Pallonji group, has fixed the price band of ₹440/- to ₹463/- per Equity Share of face value ₹10/- each for its maiden initial public offer. 

Last week, Afcons Infrastructure raised Rs 2,967 crore from the company’s management, individual and institutional investors in a pre-IPO placement. The pre-IPO book included names like GIC Singapore, Enam Holdings (Akash Bhanshali), Synergy Capital, 360 One, M&G Investments, Think Investments, Discovery Capital Management, Artian Investment from ArcelorMittal, Madhusudan Kela, White Oak and more. 

The Initial Public Offering (“IPO” or “Offer”) of the Company will open on Friday, October 25, 2024, for subscription and close on Tuesday, October 29, 2024. Investors can bid for a minimum of 32 Equity Shares and in multiples of 32 Equity Shares thereafter. A discount of ₹44 per equity share is being offered to eligible employees bidding in the employee reservation portion.

The IPO is a mix of fresh issue of up to Rs 1250 crore and an offer of sale up to Rs 4180 crore. 

The proceeds from its fresh issuance will be utilized to the extent of Rs 80 crore for capital expenditure towards purchase of construction equipment; Rs 320 crore for funding long term working capital requirements; Rs 600 crore for prepayment or scheduled repayment of a portion of certain outstanding borrowings and acceptances availed by the company; and general corporate purposes.

Afcons Infrastructure Limited is an Indian conglomerate with a rich history spanning over six decades. The company has a proven track record of successfully delivering a wide range of complex and challenging engineering, procurement, and construction (EPC) projects both domestically and internationally. According to the Fitch Report, Afcons is recognized as one of India’s leading international infrastructure firms, as per the 2023 rankings by Engineering News-Record (ENR) based on international revenue for the financial year 2023.

Afcons operates across five major infrastructure business verticals:

· Marine and Industrial, encompassing projects such as ports, harbors, dry docks, LNG tanks, and material handling systems.

· Surface transport, including highways, interchanges, mining infrastructure, and railways.

· Urban infrastructure, covering metro works, bridges, flyovers, and elevated corridors.

· Hydro and Underground, comprising dams, tunnels, and water-related projects.

· Oil and Gas, involving offshore and onshore projects in the oil and gas sector.

The company has a strong international presence across various infrastructure sectors, as highlighted in the 2023 ENR rankings. Afcons ranks among the top international contractors globally in marine and port facilities, bridges, transportation, and transmission line segments based on international revenue for the financial year 2023, according to the Fitch Report.

Afcons has a history of completing projects ahead of schedule, including notable ones like the Jammu Udhampur Highway Project, Nagpur Metro Reach 3, and Agra Lucknow Expressway. As of June 30, 2024, Afcons is actively involved in 79 active projects across 17 countries. 

As of June 30, 2024, Afcons Infra's order book stood at ₹31,747.43 crore.

AIL's revenue from operations increased from ₹12,637.38 crore in the financial year 2023 to ₹13,267.50 crore in the financial year 2024. Profit after tax grew ₹449.74 crore in fiscal 2024 from ₹410.86 crore in fiscal 2023. Among large infrastructure construction companies in India analysed in the Fitch Report, Afcons has the highest ROCE and EBITDA margins and the second highest ROE and PAT margins for the Financial Year 2024, and the PAT has grown at the fastest rate between the Financial Years 2022 and 2024.

For the three months ended June 30, 2024, revenue from operations stood at Rs 3,154.36 crore, and profit after tax stood at Rs 91.59 crore.

ICICI Securities Limited, DAM Capital Advisors Limited, Jefferies India Private Limited, Nomura Financial Advisory and Securities (India) Private Limited, Nuvama Wealth Management Limited, and SBI Capital Markets Limited are book running lead managers, and Link Intime India Private Limited is the registrar of the issue.

The offer is being made through the book-building process, wherein not more than 50% of the net offer shall be available for allocation on a proportionate basis to qualified institutional buyers, not less than 15% of the offer shall be available for allocation to non-institutional bidders, and not less than 35% of the offer shall be available for allocation to retail individual bidders.

Notes for Reference: 

Issue Size of the IPO based on the upper and lower end of the price band

Fresh   

OFS 

Total 

Lower Band (@Rs 440)

Rs 1,250 crore

Rs 4,180 crore

Rs 5,430 crore

Upper Band (@Rs 463)

Rs 1,250 crore

Rs 4,180 crore

Rs 5,430 crore

 

 

 

INSIDE SURBHI CHANDNA AND KARAN SHARMA’S FIRST KARWA CHAUTH: A HEARTWARMING SARGI FULL OF LOVE AND NUTRITION

 

https://www.instagram.com/reel/DBVeeICSviA/?igsh=cDFweWtwbXBvNTc5

 

New Delhi, 20th October, 2024: For Surbhi Chandna, this year’s Karwa Chauth was a special celebration of love and tradition. As she observed the festival for the first time, her husband, Karan Sharma, made it even more meaningful by preparing a heartfelt Sargi. The occasion held extra significance, marking their first Karwa Chauth since their wedding in March.

 

In a touching video, the couple shared their Karwa Chauth preparations, highlighting Karan’s role in creating a nutritious and delicious sargi for Surbhi, Karan crafted a delicious sargi full of goodness using Quaker Oats Multigrain, preparing two delightful dishes—Multigrain Oats Chilla, a flavourful dish and Multigrain Oats Kheer, a sweet delight. Made with a mix of oats, flax seeds, barley, ragi, and wheat, Quaker Oats Multigrain provided the perfect start to the day.

 

Reflecting on her first Karwa Chauth, Surbhi shared, "I was deeply touched when Karan surprised me by preparing the entire Sargi for my first Karwa Chauth. I never imagined he would take on something so meaningful, and he did it with so much love and care. The Multigrain Oats Chilla and Kheer he made were not only delicious but filled with the goodness of Quaker Oats Multigrain, Firsts are always special, and this Karwa Chauth will stay with me forever. Karan truly made me feel like a princess, choosing something so nourishing to ensure I could celebrate the day to its fullest, while cherishing our love."

 

As Surbhi and Karan celebrated their first Karwa Chauth, they wished for a lifetime of love, health, and happiness, fueled by the goodness of Quaker Oats Multigrain.

 

Utkarsh Small Finance Bank Expands in Maharashtra, Launches a New Banking Outlet in Kalyan

With this, the Bank has 78 banking outlets in Maharashtra and 969 banking outlets across the country.

Kalyan, 18th October, 2024 – Utkarsh Small Finance Bank Limited (Utkarsh SFBL), today announced the inauguration of its new banking outlet in Kalyan, Thane Maharashtra. With this launch, the Bank continues to strengthen its presence in the state, ensuring greater access to banking services for the local communities.

Commenting on the expansion, Mr. Govind Singh, MD & CEO, Utkarsh Small Finance Bank Limited said, “We are delighted to expand our banking network in Maharashtra. Kalyan, with its rich cultural heritage and growing urbanisation, offers immense potential for economic development. Our new banking outlet will enable the local community to access essential banking services, contributing to financial inclusion and growth in the region.”

The Bank is in a position to provide an array of financial products and services to its customers, which includes savings and current accounts, fixed deposits and recurring deposits. To cater to the aspirations of its customers, the Bank offers various loan products such as housing loans, business loans and loan against property.

With its banking outlet infrastructure, digital banking capabilities and ATM network, the Bank offers integrated customer service. Apart from this, the Bank offers multiple channels such as Internet banking, Mobile banking, Unified Payment Interface (UPI) and Call Centre.

Utkarsh SFBL aims to provide financial services to underserved and unserved customer segments while serving other segments of society including micro-banking loans (JLG loans), MSME loans, housing loans and loan against property amongst others. Also, the Bank provides facility to customers for opening a bank account without having to visit the branch through the tablet-based application assisted model, “Digi On-Boarding”.

SEBI, Exchanges, Depositories & Industry Leaders cometogether to boost financial literacy at AarthageniX Expo2024

● AarthageniX India’s largest Financial literacy & networking Expo attracted

thousands of young investors, entrepreneurs, and financial experts

● First-of-its-kind effort to boost financial literacy across India

● Attendees engaged in hands-on workshops, insightful seminars, and

interactive exhibits empowering individuals with the tools to build lasting

wealth

Mumbai, October 18, 2024: The debut of AarthaGenix Expo 2024 at the

Bombay Exhibition Center (NESCO) brought together industry leaders,

regulatory authorities, and financial innovators in a first-of-its-kind effort to

boost financial literacy across India. The two day event drew thousands of

attendees, from young investors to experienced entrepreneurs, eager to gain

valuable insights and skills to build a more financially secure future.

Keynote speakers included Shri V S Sundaresan, Executive Director of SEBI,

representative from NSE, BSE, MCX along with CDSL, NISM and prominent

financial firms such as Sharekhan, Upstox, PGIM Mutual Funds, HDFC Securities

and others. These leaders shared their vision for fostering a financially literate

India, stressing the need for accessible financial education and strategic

investments for long-term economic well-being.

Attendees participated in hands-on workshops, gained insights from interactive

exhibits, and enjoyed interactive sessions, where investment strategies were put

to the test through real-time simulations, engaging participants in a friendly

manner. These challenges, alongside investor matchmaking sessions, helped

bridge the gap between knowledge and action, creating opportunities for

collaboration and future ventures.

In his opening address, Mr. Ankit Ajmera highlighted the urgency of improving

financial literacy in the country. He expressed excitement about the potential to

grow the event further, saying, “We’re already planning the next expo, with

1Pmore innovative sessions and expanded networking opportunities to

continue this important mission.”

Speaking on the success of the inaugural event, Mr. Ankit Ajmera stated,

“AarthageniX has set a new standard for financial literacy events in India.

We’ve seen incredible enthusiasm and engagement from attendees, and

this is just the beginning." He emphasized the event's focus on empowering

individuals with practical tools and knowledge to navigate an evolving financial

landscape.

About AarthaGenix Expo

AarthaGenix Expo is India’s premier financial literacy and networking event

designed to empower young adults and new investors. The expo features

seminars, workshops, and interactive exhibits led by top industry experts. It

offers opportunities to learn about equity investing trends, wealth management,

financial planning, and entrepreneurship.

America’s favourite smoothie brand Jamba is all set to debut in India

Mumbai,17th October, 2024: After captivating taste buds worldwide with over 850 locations across 36 states in the US and countries like Australia, Singapore, The Philippines, Taiwan, South Korea, Thailand, and Indonesia, Jamba, an American quick-service restaurant, known for its Whirl'd-famous smoothies is about to open its 1st outlet in India later this year. This significant expansion for the brand brings its freshly blended smoothies to a new market. The Jamba location in Bandra West, Mumbai is designed for people who are always on the move, offering a convenient and enjoyable experience with in-store dining options as well as grab-and-go.

Jamba began its journey in 1990 with a simple yet powerful mission: to serve customers delicious products that support a healthier lifestyle. From its humble beginnings as a single store 30 years ago, Jamba has grown into a worldwide beloved brand renowned for its premium, handcrafted beverages and snacks, and yet Jamba remains rooted in this wholesome purpose. As Jamba's customer base has expanded globally, so has its annual revenue. As of September 2024, Jamba's annual revenue reached $750 million.

"As we expand into the Indian market, we’re thrilled to bring our unique offering of made-to-order smoothies, juices, and snacks to a region with such a vibrant food culture,” said Steven Yang, Senior Vice President, APAC at GoTo Foods International. “The demand for innovative and customizable flavour options is growing rapidly here, and we see incredible potential for our portfolio of brands to connect with consumers. This is more than just a business opportunity; it’s a chance to become a part of the daily routines and lifestyles of this community."

Jamba has ambitious plans to expand its footprint across India. The initial phase will see the opening of stores in major metropolitan cities, including Mumbai, Delhi, Bengaluru, and Hyderabad. This strategic approach will allow Jamba to establish a strong presence in key markets and reach a wide range of consumers. As Jamba continues to expand, it will focus on providing a personalised experience for Indian customers. The menu features a wide selection such as smoothies, juices, and bowls, crafted from authentic ingredients. In addition, Jamba has added a range of iced and hot coffees, and wholesome versions of local dishes and snacks designed to cater to the Indian palette. With both in-store dining and delivery options, you can enjoy your favourite Jamba creations wherever you are. 

Haritha Ghattamaneni, shared, "We're thrilled to bring Jamba to this dynamic market. I see a lot of potential for Jamba’s growth in India as we don’t have an authentic smoothie brand. We plan to open at least 10 locations by the end of next year. Our commitment to offering delicious, fulfilling, and convenient food and beverages aligns perfectly with the increasing health consciousness among Indian consumers and we’re excited to become a beloved part of the Indian food scene."

Jamba's entry into India is a testament to the brand's confidence in the country's growth potential. We are poised to become a popular choice among Indian consumers. We cannot wait to get our hands on the famous classic Mango-a-Go-Go Smoothie, the Açai Primo bowl and the new Avocado Coffee Smoothie. 

Kalyan Jewellers has been certified as a ‘Great Place to Work®’

National, 16th October 2024: Kalyan Jewellers, one of India’s most-trusted and iconic jewellery brands has been certified as a Great Place to Work®. This prestigious recognition comes after excelling on the 5 dimensions of a High-Trust, High-Performance Culture™ as well as successfully completing the rigorous assessment conducted by Great Place to Work Institute. 

At the forefront of employee development, Kalyan Jewellers has been committed to fostering a unique and thriving work culture characterized by collaboration, equal opportunities, and open communication. The brand promotes a transparent and open-door policy, enabling employees across all levels and functions to engage freely with leadership and peers. This approach nurtures a sense of inclusivity and belonging, encouraging cross-functional collaboration and empowering employees to contribute to the company’s overall growth and success.

In line with its commitment to employee empowerment, one of Kalyan Jewellers’ key initiative is enabling custom-made training programs. Employees are encouraged to specify their individual learning requirements and receive targeted training from industry professionals. This initiative not only aligns with their personal and professional goals but also ensures that they are equipped with the latest skills and knowledge to thrive in a competitive industry.

Beyond skill development, Kalyan Jewellers places significant emphasis on fostering healthy employee relations. The organization has cultivated a culture of trust, mutual respect, and well-being, where employees feel valued and supported. By encouraging open dialogue, collaboration, and shared responsibility, Kalyan Jewellers continues to create a positive and empowering work environment, reinforcing its standing as a truly great place to work.

Great Place to Work is a global leader on workplace culture, dedicated to helping organizations foster consistently positive employee experiences. This certification further solidifies Kalyan Jewellers' position as an exemplary workplace that prioritizes its employees’ professional growth and welfare.

About Kalyan Jewellers

Headquartered in Thrissur in the state of Kerala, Kalyan Jewellers is one the largest jewellery retailers in India with a presence in the Middle East. The company has enjoyed a long-standing presence in the Indian market for nearly three decades and has set industry benchmarks in quality, transparency, pricing and innovation. Kalyan offers an array of traditional and contemporary jewellery designs in gold, diamonds and precious stones catering to the distinct needs of the customers. Kalyan Jewellers has over 290 showrooms across India and the Middle East.

GBMA Addresses Misinformation Surrounding Glue Boards and Appeals for Regulatory Clarity

Mumbai…October 15, 2024…The Glue Board Manufacturers Association (GBMA), a coalition of glue board manufacturers and suppliers, hosted a press conference today to address the spread of misinformation about the use of glue boards for rodent control. The association emphasized the vital role that glue boards play in maintaining public health, food security, and the sustainability of various industries. They called upon authorities to reconsider recent circulars that have led to confusion and misinformation in the marketplace.

The press conference was organized in response to a recent circular from the Animal Welfare Board of India (AWBI) that was sent to Chief Secretaries across all states and union territories, requesting action against the use of glue boards. GBMA clarified that this communication is a circular, not an official ban. However, several state Animal Husbandry Departments have issued similar internal advisories, which have been misconstrued in some media reports as a blanket ban on glue boards, creating unnecessary panic among traders and disrupting their livelihoods.

Mukesh Patel, Secretary of GBMA and Managing Director of Arbuda Agrochemicals, stated, “The ongoing misinformation surrounding glue boards is not only damaging to our industry but also poses a significant risk to public health and safety. We urge the authorities to engage with us and all stakeholders to make informed decisions based on facts rather than unfounded claims. It is crucial that we work together to ensure that effective pest control solutions remain available to protect our communities.”

GBMA emphasized that glue boards have long been recognized as an effective and affordable tool for rodent control. They are widely used to protect public health by controlling the spread of diseases such as leptospirosis and plague, which can be transmitted by rodents. The association stressed that no comprehensive studies have been conducted to assess which rodent control methods might be considered cruel or to evaluate the availability of equally effective alternatives to glue boards. Despite repeated representations, GBMA members have not been given an opportunity to present their views, which they argue violates the principles of natural justice.

The association appealed to the relevant authorities to reconsider the circulars and to engage in a dialogue with all stakeholders, including glue board manufacturers, pest control operators, and affected industries. They emphasized that banning glue boards would significantly disrupt industries reliant on these tools for maintaining health and hygiene standards. GBMA remains committed to advocating for a balanced regulatory approach that considers the interests of both animal welfare and public health.

GBMA also underscored its commitment to promoting the responsible use of glue boards, ensuring their deployment is safe, effective, and ethical. The association urges users to handle and dispose of glue boards responsibly to minimize unintended harm to non-target species. The association stands ready to collaborate with authorities and stakeholders to ensure that regulatory decisions are informed by facts and practical realities.

About the Glue Boards Manufacturers Association (GBMA): The Glue Boards Manufacturers Association (GBMA) is a coalition of leading glue board manufacturers committed to advocating for the essential role of glue boards in pest control. The GBMA aims to ensure the availability and ethical use of glue boards through engagement with regulatory bodies, public education, and promotion of best practices. GBMA is united in its initiatives of advancing pest control methods through collaboration, innovation, and advocacy. The association aims to ensure the continued availability and effective use of glue boards as a crucial tool in integrated pest management strategies. 

For more information about the Glue Boards Manufacturers Association (GBMA): Office Contact: 9619626196 | Email: glueboardma@gmail.com 

Swiggy With Team Singham Again Creates a Guinness World Record for the Largest Vada Pav Delivery in a Single Order

• Swiggy set the record by distributing 11,000 vada pavs to children from Robin Hood Army-supported schools in Mumbai, spearheaded by Singham Again Team Ajay Devgn and Director Rohit Shetty

• The order was delivered using Swiggy's newly launched XL EVs for bulk deliveries

Mumbai, 14th October 2024: Swiggy, India’s pioneering on-demand convenience platform along with the team of the highly anticipated film Singham Again has created a new Guinness World Record for delivering the largest vada pav order in a single delivery. In collaboration with the team of Singham Again, Ajay Devgn and Rohit Shetty, Swiggy delivered 11,000 vada pavs to children from the Robin Hood Army, an NGO that focuses on fighting hunger through surplus food distribution across multiple locations in Mumbai.

Mumbai’s iconic vada pavs from MM Mithaiwala, were delivered using Swiggy’s newly launched Swiggy XL Fleet, designed for handling bulk food deliveries. In true Singham style, Swiggy collaborated with the Singham Again team and delivered 11,000 vada pavs across various Robin Hood Army-supported schools in Mumbai.

The first stop was Airport High School & Junior College in Vile Parle, where Ajay Devgn, Rohit Shetty and Swiggy Co-founder Phani Kishan received the order, creating a Guinness World Record for the largest number of Vada pavs delivered in a single order. The vada pavs were distributed across RobinHoodArmy-supported schools in Bandra, Juhu, Andheri East (Chandivali and Chakala), Malad, and Borivali.

Phani Kishan, Co-founder and Chief Growth Officer, Swiggy said, “In the 10 years of Swiggy, we have delivered millions of vada pavs across Mumbai, and other cities. We’re going XL by teaming up with Singham Again to set a Guinness World Record for the largest single food order for Vada pavs. This exciting event perfectly captures Swiggy’s commitment to delivering food whether big or small—and celebrates the love for Mumbai’s iconic street food in a truly spectacular Singham style.”

Swiggy XL, a fleet of electric vehicles introduced to efficiently handle high-volume orders, played an instrumental role achieving this Guinness World Record. This first of its kind initiative demonstrated Swiggy’s focus on leveraging technology and innovation to address evolving delivery needs while making a significant contribution to the community.

Speaking about the record, Rohit Shetty expressed, “We are elated to have collaborated with Swiggy for this record-breaking delivery of vada pav, bringing food and joy to children. Just like Singham’s larger-than-life personality and strong ethics, this initiative has achieved a meaningful cause.”

The event concluded with children enjoying their meals, marking the success of this collaboration between Swiggy and the Singham Again team. The record-breaking delivery was made possible by Swiggy’s newly launched XL fleet designed for large scale orders. Omega Seiki Mobility (OSM) is the vehicle manufacturer with Moeving Urban Technologies Ltd. operating the fleet on the ground.

The idea was conceptualized and executed by Havas Play. Mohit Joshi, CEO, Havas Media Network India, said, “We’re always driven by the ambition to create meaningful connections through meaningful media that reflect cultural shifts. With Swiggy, we’ve once again tapped into the pulse of pop culture, delivering a campaign that’s bold, innovative, and community focused. Securing the coveted Guinness World Records title for the largest vada pav delivery exemplifies not only the disruptive potential of Swiggy XL but also our strategic vision in crafting high-impact, culturally resonant campaigns that redefine the industry. ”

About Swiggy:

Swiggy is India’s pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience. With an extensive footprint in food delivery, Swiggy Food collaborates with nearly 2 lakh restaurants across 600+ cities. Swiggy Instamart, its quick commerce platform operating in 43 cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Genie into its multi-service app. Leveraging cutting-edge technology and Swiggy One, the country’s only membership program offering benefits across food, quick commerce, dining out, and pick-up and drop services, Swiggy aims to provide a superior experience to its consumers.

  For more information, https://www.swiggy.com/