PartySmart and Aditya Roy Kapur Inspire a Smarter Way to Celebrate

Mumbai, 9th December, 2024: The city came alive as Bollywood heartthrob and PartySmart Brand Ambassador Aditya Roy Kapur unveiled PartySmart Gummies, marking a first-of-its-kind launch in the hangover prevention category at a spectacular event in Mumbai. With his signature charisma, Aditya introduced the smarter way to party crafted to empower consumers with a safe, natural, and convenient way to enjoy celebrations responsibly without the unpleasant aftereffects. With clinically proven safety, no harmful side effects, and a unique gummy format, PartySmart is set to redefine how people approach celebrations this festive season.

No matter how you choose to party, the struggle of choosing between “fun” and “unpleasant mornings” ends here! PartySmart, India’s leading brand in the Hangover Prevention Category, is the first one to launch the “GUMMIES” format, offering a fun, easy-to-consume option that appeals to modern lifestyles. With this launch, PartySmart has added Gummies in its product range along with existing capsules. Infused with a powerhouse of natural ingredients—dates, grapes, and other natural ingredients — the PartySmart range is clinically proven to be safe to consume, support liver health and curb hangover symptoms by preventing the build-up of acetaldehyde in the liver. These delicious, easy-to-consume PartySmart products can be taken before, during, or after drinking, making them a convenient and enjoyable way to enhance your social drinking experience without the unpleasant after-effects. 

Aditya Roy Kapur, the Party Guru who was recently announced as the face of PartySmart, shared his enthusiasm about the new product, "I’m so excited to be a part of this incredible PartySmart event, where we’re all about enjoying the best moments while making sure we party smart. PartySmart is a game-changer for anyone who wants to have a fantastic time at social events without worrying about the unpleasant after effects. It’s not just effective, but a great way to ensure you can celebrate responsibly whether it is in the form of capsules or gummies. I’m thrilled to be the face of a brand that promotes a balanced lifestyle and encourages people to make the most of their celebrations—without compromising their well-being.”

Rajesh Krishnamurthy, Business Director, Himalaya Wellness, also mentioned, “As a company, we have always been committed to delivering products that blend nature with science, ensuring wellness and care for our consumers. PartySmart is a perfect reflection of this philosophy, clinically proven to be safe, support liver wellness, empowering people to enjoy their celebrations responsibly without compromising their well-being. We understand the importance of safety in hangover prevention, which is why our products are thoughtfully designed with natural ingredients and undergo rigorous testing to ensure they are gentle on the body and free from harmful side effects. We are proud to lead the way in redefining how we approach wellness in our everyday lives, and this launch is a testament to our commitment to innovation and care.”

Ragini Hariharan, Marketing Director - Beauty & Personal Care, Himalaya Wellness, also expressed her excitement, stating, "We are thrilled to have hosted our first big PartySmart event, which truly embodies the spirit of celebrating responsibly while having the time of your life. The Gummies are crafted to provide consumers with confidence that they can celebrate responsibly while prioritizing their health and wellness. Aditya's energy, charm, and approach to balanced living align perfectly with what PartySmart stands for. Together, we’re redefining the way people party—making every celebration not just fun but also smart in every way."

The launch event was a lively affair, with Aditya engaging in conversations about the importance of smart partying and the new offering's role in supporting wellness. PartySmart Gummies are now available for purchase at leading E-comm, Q-comm & offline stores, giving consumers a convenient alternative to ensure a smart and healthy party experience.

With this new addition, PartySmart continues to solidify its position as the go-to brand for those who want to party smart and wake up feeling great.

About Himalaya Wellness Company:

In 1930, a young visionary by the name of Mr. M. Manal foresaw the benefits of herbal remedies while riding through the forests surrounding Dehradun. After diligently researching the science of the traditional field of Ayurveda, he decided to dedicate his life to creating products that would improve millions of lives across the world. Today, with a history spanning nine decades in herbal research, Himalaya has positioned itself as a brand that cares about not only enriching people’s lives but also the environment. With a ‘head-to-heel’ range of products, Himalaya aims to provide a holistic solution to everyday ailments.

Seeped in a legacy of researching nature, Himalaya has been able to successfully harness the science of Ayurveda through cutting-edge research to become a brand that is safe, gentle, and trustworthy. For more information, please visit: https://himalayawellness.in/

 

P&G India Celebrates 20 Years of P&G Shiksha with its largest ever Employee Volunteer Day Initiative across all offices and sites

P&G Shiksha was launched in 2005, and has since provided children from thousands of underserved communities and schools with access to schools and learning aids, impacting over 50 lakh children over 2 decades.

~ On International Day of Volunteers, over hundreds of volunteers comprising of the P&G employees, families, agency partners, distributors and NGO volunteers came together across India, to invest in building skills for the next generation. 

December 9, 2024: Procter & Gamble India (P&G India), maker of brands like Whisper, Tide and Gillette etc. is celebrating 20 years since the inception of P&G Shiksha, its flagship Corporate Social Responsibility (CSR) program. P&G Shiksha was formally set up in 2005, way before the national CSR law came into effect, to provide children in underserved communities access to education by enhancing school infrastructure. 

Over these 2 decades, P&G Shiksha has single mindedly focused on education as a core impact area. Within this, Shiksha has evolved from focusing only on building school infrastructure to now focusing on learning outcomes. Today, Shiksha’s efforts are directed towards improving foundational literacy and numeracy via prevention and remediation of learning gaps, to ensure that every child learns with conceptual understanding at their grade level. Over 20 years, P&G Shiksha has worked in thousands of communities and schools, collectively impacting over 50 lakh children.

Marking the onset of the milestone celebrations on International Day of Volunteers, over hundreds of volunteers comprising of P&G employees, families, agency partners, distributor partners and NGO volunteers came together at various locations across the country in one of P&G India’s largest volunteering drives of its kind. 

The volunteers engaged hundreds of students through specially curated teaching modules that were tailored to meet the diverse needs of students in different locations. These included modules that focused on enhancing emotional intelligence in young children, developing collaborative story writing techniques, driving awareness on diverse career pathways children can choose, explaining simple wonders of science in relatable ways. For a special group of scholars of the P&G Shiksha Betiyan Scholarship, that provides financial support and mentorship to girls pursuing STEM education, there were sessions on resume writing, interview tips, and mentorship insights.  

The volunteering drive was held, at the same time and on the same day, across cities including Mumbai, Hyderabad, Goa, Baddi, Mandideep, Bhiwadi, Ahmedabad, and Chennai. 

Speaking on this occasion, Kumar Venkatasubramanian, Chief Executive Officer, P&G India said, “P&G brands and P&G people are committed to helping communities around the world through meaningful actions that improve lives every day. From the early origins of our company, our founders made giving back a priority. P&G Shiksha reflects this commitment, and our ambition of driving continued positive impact in communities through education. It is a moment of pride to celebrate two decades of work and impact. So, when it came to kicking off our celebrations, we had to start with our two strongest pillars – our people, and the communities we serve, live and operate in. Witnessing our employees, families and partners come together with such passion to celebrate Shiksha’s 20-year milestone has been incredibly inspiring. This volunteer drive is a testament to the deep connection our people have with the program.”

Flipkart Launches Brand New Fashion Experience For Latest ‘End Of Season Sale’; Sees Participation From Lakhs Of Sellers And Brands

Beginning December 7, 2024, the much-awaited fashion event will offer a personalized shopping experience with access to 10 lakh+ stylish products

With an increased focus on Gen Z, Flipkart launches a new immersive video platform ‘Play’, which will feature fresh, relevant and trendy videos for shoppers

50+ product categories will be available for quick delivery via Flipkart Minutes

Bengaluru, India – December 6, 2024: Flipkart, India’s homegrown e-commerce marketplace, has announced its much-awaited ‘End of Season Sale’ (EOSS) beginning December 7, 2024. EOSS will witness participation from brands and sellers, making 10 lakh+ trendy styles available to millions of customers across India. New on-app experiences have set the stage for the most engaging EOSS to date, with an enhanced focus on Gen Z shoppers from both an experience and offering perspective. The week-long event will see a revamped Flipkart app interface, expanded product collections, a new immersive video forward destination called ‘Play’, Video Commerce experiences and a wide array of irresistible deals. 

With an enhanced focus on speed in delivery, 50+ product categories will be available for quick delivery via Flipkart Minutes. With a focus on ecosystem empowerment, the last-mile delivery workforce will have the opportunity to earn an additional source of income courtesy of the increased scale of orders during EOSS.

EOSS is expected to be one of the best fashion celebrations this season, and it promises to deliver high-quality styles to all serviceable pin codes across India. Showcasing its deep understanding of the Indian fashion landscape, especially the ever-evolving Gen Z audience, Flipkart will enable customers to choose from a wide range of products; while also availing of various bank offers (Axis Bank and Bank of Baroda Debit Card and Credit Cards) when ticking off their style wishlist during the EOSS. 

Speaking about the fashion shopping extravaganza, Pallavi Saxena, Senior Director, Flipkart Fashion said, “With every new edition, Flipkart’s End of Season Sale becomes an even larger celebration of fashion and trends that brings joy to millions of our customers across India. Fashion enables us to express ourselves in very unique ways, and we are currently focusing on making Flipkart Fashion the chosen destination for Gen Z. This year, enhanced features are set to give existing shoppers a new reason to visit the app every day, while onboarding new customers. With a wider range of the latest fashion, footwear, and accessories, supported by cutting-edge technology, we will continue to elevate the shopping experience for every customer ”

What’s New This EOSS?

New User Interface:

Revamped Homepage Experience: During EOSS, the Flipkart app will have a brand new homepage with new colors, sharper imagery and updated widgets for a sleek and user-friendly experience

Freshness on Feed: Shoppers will enjoy a refreshed search experience where trendy products take center stage, making it easier to find exactly what’s in style

Trend Discovery:

#Trend Tags: Products will now feature labels like #StreetStyle and #BohoChic on search, browse, and product pages; helping users discover and learn about trends effortlessly

New widgets on the homepage and product pages will recommend the latest trending styles for shoppers to explore

Trendy content created by college KOLs and Influencers

Infinite homepage feeds will now include trendy filters and spotlights, helping users find the perfect look with just a few clicks

Styles For Every Shopper

Women can explore styles like statement sleeves, wide-leg jeans, baguette bags, chunky chains, sequin sarees, and biker looks; while men can choose from a wide range of trendy denim, oversized fits, colorblocked shoes, retro sunglasses, tweeds and turtle neck shirts. 

Flipkart’s Spoyl platform has introduced over 10,000 fresh styles designed for Gen Z, perfect for the upcoming party and winter seasons. 

In the run-up to the End of Season Sale, Flipkart also launched two new TVCs that celebrate the latest Gen Z trends. Adding to the excitement, Flipkart is collaborating with a diverse lineup of influencers who will showcase curated selections of trendy styles and deals. The End of Season Sale is a grand celebration of style and trends, reaffirming Flipkart’s position as the ultimate destination for everyone’s fashion, footwear, and accessory needs. 

One MobiKwik Systems Limited’s Initial Public Offering is to open on Wednesday, December 11, 2024, with a price band set at ₹265/- to ₹279/- per Equity Share.

Mumbai, December 06, 2024: One MobiKwik Systems Limited, a platform business with a two-sided payments network consisting of consumers and merchants, has fixed the price band of ₹265/—to ₹279/—per Equity Share of face value ₹2/—each for its maiden initial public offer. 

The Company's Initial Public Offering (“IPO” or “Offer”) will open for subscription on Wednesday, December 11, 2024, and close on Friday, December 13, 2024. Investors can bid for a minimum of 53 Equity Shares and in multiples of 53 Equity Shares thereafter.

The IPO is entirely a fresh issue of up to Rs 572 crore and with no offer of sale component. 

The proceeds from its fresh issuance will be utilized to the extent of Rs 150 crore for funding organic growth in its financial services business; Rs 135 crore for funding organic growth in its payment services business; Rs 107 crore for Research and development (“R&D”) investment in data, ML and AI and product and technology; Rs 70.28 crore for capital expenditure for its payment devices business; and general corporate purposes.

One MobiKwik Systems, founded by Bipin Preet Singh and Upasana Taku, primarily with key businesses consisting of payment services and financial services.

As of June 30, 2024, the platform has acquired 161.03 million registered users and enabled 4.26 million merchants to transact both online and offline. By continuously adding new offerings to its digital credit, investments, and insurance verticals, MobiKwik enhances the platform’s value for consumers, aiming to create a comprehensive and profitable ecosystem. This strategy contributed to a profit of ₹14.08 crore for the fiscal year ending March 31, 2024.

Demonstrating a commitment to growth through innovative and cost-efficient solutions, MobiKwik has built a diverse portfolio of products while maintaining one of the lowest employee cost-to-revenue ratios among digital financial service platforms in Fiscal 2023 (Source: RedSeer Report). The company’s Payment GMV has grown at an annual rate of 45.88%, and its MobiKwik ZIP GMV (Disbursements) achieved a remarkable annual growth rate of 112.16% between Fiscal 2022 and Fiscal 2024.

As of June 2024, MobiKwik has established a broad footprint across 99% of India’s pin codes. It has 161.03 million registered users, including 70.88 million KYC-completed users, and reported a robust platform to spend GMV of ₹28,578.25 crore. The company has facilitated credit disbursals worth ₹2,346.71 crore year-to-date, with 34.28 million pre-approved digital credit users and 7.27 million active digital credit users. Additionally, MobiKwik has secured investments totalling ₹6,692.85 crore as an Authentication User Agency (AUA) and achieved a competitive customer acquisition cost (CAC) of just ₹33.53.

SBI Capital Markets Limited, and DAM Capital Advisors Limited are the book-running lead managers, and Link Intime India Private Limited is the registrar of the issue.

The issue is being made through the book-building process, wherein not less than 75% of the issue shall be available for allocation on a proportionate basis to qualified institutional buyers, not more than 15% of the issue shall be available for allocation to non-institutional investors, and not more than 10% of the issue shall be available for allocation to retail individual bidders.

Airbnb and Goa Tourism Department Launch India’s First-Ever Airbnb Entrepreneurship Academy in Goa

Goa, December 5, 2024 – Airbnb, in continued collaboration with the Department of Tourism, Government of Goa, is proud to launch India’s first ever Airbnb Entrepreneurship Academy in Goa, in the presence of Shri Rohan Khaunte, Minister for Tourism, Government of Goa, and Amanpreet Bajaj, General Manager, Airbnb India, Southeast Asia, Hong Kong, and Taiwan. This landmark initiative was launched as a part of the existing Memorandum of Understanding (MoU) between Airbnb and the Department of Tourism (DoT), Goa, to promote homestay tourism and build capacity among hospitality entrepreneurs across urban and rural areas in the state. 

The Airbnb Entrepreneurship Academy aims to promote inclusivity by introducing individuals from diverse and underrepresented communities to the world of hosting on Airbnb. This initiative is designed to empower participants by providing them with the tools and relevant knowledge to begin their hosting journey. So far, through the academy, Airbnb and Department of Tourism (DoT), Goa have trained 25 homestay owners through interactive workshops conducted in partnership with Global Himalayan Expedition (GHE) Impact Ventures. The first round of workshops were held in Miramar Residency for participants from North Goa. The next round of trainings will be conducted in Madgaon, targeting another 25 trainees from South Goa.

Shri Rohan Khaunte, Hon’ble Minister for Tourism, Government of Goa, stated, “For Goa, the homestay segment plays a pivotal role in promoting regenerative tourism by preserving our rich Goan culture with renowned Goan hospitality. Our homestay policy, particularly designed to benefit rural Goa, aligns seamlessly with our Goa Beyond Beaches vision. Women, often the custodians of homestays, stand to gain significantly through various fiscal and non-fiscal incentives under these initiatives.

Building on our MoU with Airbnb, we are delighted to welcome the launch of the Airbnb Entrepreneurship Academy in Goa. This initiative presents an excellent opportunity for Goa to leverage its unique cultural and natural assets while empowering local communities. By equipping residents with the skills to operate homestays, we are not only fostering economic growth but also advancing regenerative tourism and women’s empowerment. This program will enable us to showcase Goa’s diverse and authentic experiences, inspiring visitors to explore beyond conventional tourist hotspots and embrace responsible, inclusive travel.”

Shri. Suneel Anchipaka, Director, Department of Tourism, Government of Goa added, “The Airbnb Entrepreneurship Academy is a significant step towards empowering Goan communities through tourism entrepreneurship. By equipping locals with essential skills, this initiative aligns perfectly with our vision of fostering inclusive growth and showcasing Goa's authentic experiences to the world."

The academy's curriculum emphasizes entrepreneurship, experiential learning, and community building, with a unique focus on addressing specific needs and growth opportunities within Goa's vibrant tourism landscape. Participants don't necessarily need to be Airbnb hosts, they need to simply share a passion for improving their hosting skills and authentically connecting with travelers. By joining the Academy, participants can gain financial independence and contribute to the local economy by turning spare rooms in their homes or properties into income-generating assets. 

Amanpreet Bajaj, General Manager – India, Southeast Asia, Hong Kong, and Taiwan at Airbnb, said, “With the launch of the Airbnb Entrepreneurship Academy in Goa, we are dedicated to transforming lives through tourism entrepreneurship. This program has been strategically designed and carefully curated to empower local communities with the right education and expertise to help them transform their homes into profitable ventures. With the launch of the Academy, we are committed to cultivating a vibrant local tourism economy that benefits everyone, creating sustainable opportunities for the participants while enhancing the overall guest experience in Goa.”

The Airbnb Entrepreneurship Academy’s launch marks a new chapter in Goa’s tourism landscape, promoting inclusive growth and sustainable development. By empowering local communities and promoting responsible tourism, Airbnb and the Goa Tourism Department are paving the way for a thriving and resilient tourism ecosystem in Goa.

About Airbnb

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million Hosts who have welcomed 1.5 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

About Airbnb Entrepreneurship Academy

Airbnb launched the Airbnb Entrepreneurship Academy in 2017 with the objective of helping communities around the world benefit from tourism. This initiative introduces people from diverse and historically underrepresented communities to hosting on Airbnb on our platform. Through the Academy, Airbnb works with local organizations to develop tailored education programs that help participants learn how to become entrepreneurs by turning their spare room or property into a source of extra money on the travel platform on Airbnb. 

The academy provides a pathway to economic opportunities through hosting. Since its launch in 2017, this program has introduced Airbnb hosting to over 4,500 individuals from diverse backgrounds globally by collaborating with local organizations to create tailored education programs. 

Country Club Hospitality & Holidays Ltd Asia's Biggest New Year Bash War of DJs along with the launch of 'Chalo Sri Lanka' initiative with exclusive Big Dilwale Card.

Big Boss Fame Sonali Raut Will Perform On Stage 31St Of Night.

Jeet Mumbai :- Country Club Hospitality & Holidays Ltd announces its most awaited Asia's Biggest New Year Bash 'War of DJs' on 5th December, 2024. In the past CCHHL has hosted star-studded entertainment events with top celebrities like Shah Rukh Khan, Salman Khan and sports legends like Kapil Dev and PV Sindhu. This year, CCHHL will host "Asia's Biggest New Year Bash 2025" across all its Clubs and Resorts in India with the flagship event, "War of the DJs", taking place at the Country Club Andheri West, featuring, live music and DJ sets. Also present to grace the occasion will be Bollywood actress, model and Bigg Boss fame Sonali Raut, who will enthrall the audience with her beauty and charm in the New Year celebrations. Talking about its recent milestone in promoting international tourism, Country Club India has unveiled its latest initiative, “Chalo Sri Lanka”, aimed at encouraging Indian travellers to discover the hidden gems of Sri Lanka. The highlight of this campaign is the launch of the exclusive Big Hearted Card, designed to provide unmatched facilities to Country Club members to discover the rich cultural heritage, stunning landscapes and vibrant biodiversity of the island nation. Sri Lanka has long been a favourite destination for Indian tourists, thanks to improved connectivity between the two countries. With the introduction of regular flights and ferry services from major Indian cities, travelling to Sri Lanka has become more accessible and cost-effective. SUSHILAJEET SAHNI Jeet (CEO)The Page1 Pr And SATRANGI MEDIA Pr Services Agency Said That This initiative perfectly coincides with the best time to visit Sri Lanka—December to April—when the clear blue skies and lush green scenery create the ideal ambiance for sightseeing and outdoor activities. From the buzzing nightlife of Colombo to the spiritual serenity of Kandy and the adventure-filled Kitulgala, the Big Dilwale card promises members an enriching and unforgettable travel experience. Sharing his personal connection to the initiative, Mr. Rajeev Reddy, Chairman and Managing Director, Country Club India, recalled his recent visits to Sri Lanka: “Bade Dilwale is inspired by my own travels in Sri Lanka. From the vibrant nightlife of Colombo and the experience of the iconic Tooth Relic Temple of Kandy to the adrenaline rush of white-water rafting in Kitulgala, it was a memorable trip. I am confident that our members will create their own incredible memories through this program. Big Dilwale truly represents the spirit of Hyderabad’s hospitality and our commitment to providing a world-class experience to our members.” Mr Reddy's visit saw several notable interactions, including celebrating his birthday with Sri Lankan cricket legend Aravinda de Silva, meeting His Excellency Ranil Wickremesinghe, former President of Sri Lanka, and meeting Krishna Ella of Bharat Biotech, who hosted him during his stay. These moments underscored the strong cultural and personal ties between India and Sri Lanka. With "Chalo Sri Lanka", Country Club India is setting a new benchmark in global tourism, offering its members not only exclusive travel benefits but also the opportunity to build meaningful cultural connections. This initiative is a testament to the Club's ambition to redefine the travel experience and establish itself as a leader in the international tourism sector.

Swiggy Expands its 10 minutes delivery offering ‘Bolt’ to 400+ Cities

Launched in the first phase in Bangalore, Chennai, Hyderabad, New Delhi, Mumbai, and Pune, Bolt scales up to deliver in 400 cities and towns nationwide, delivering fresh food in just 10 minutes

Bolt delivers fresh, hot and crisp food from 40 thousand restaurants, including KFC, McDonald’s, and Starbucks

Operating within a 2 km radius, Bolt ensures speedy delivery without compromising on food quality

Bengaluru, 2nd December 2024 – Swiggy Ltd (NSE: SWIGGY), India’s pioneering on-demand convenience platform, today announced that it has scaled up its revolutionary 10 minutes food delivery offering, Bolt, to 400+ cities and towns across the country. Bolt is redefining quick service by delivering fresh and hot food requiring minimal to zero preparation time from popular restaurants and QSRs in just 10 minutes. Designed for speed, Bolt focuses on dishes that can be delivered without compromising on taste, freshness, or quality. Bolt delivers food from more than 40,000 participating restaurants with a range of over 10 Lakh items to choose from.

Launched initially in Bangalore, Chennai, Hyderabad, New Delhi, Mumbai, and Pune, Bolt is now active not only in emerging hubs such as Jaipur, Lucknow, Ahmedabad, Indore, Coimbatore, and Kochi, but also in Tier 2 and 3 cities such as Roorkie, Guntur, Warangal, Patna, Jagtial, Solan, Nashik, Shillong amongst others. By strategically expanding into these key markets, Swiggy ensures that Bolt caters to the growing demand for quick and reliable food delivery across both urban and smaller cities and towns. Cities from Andhra Pradesh and Telangana have witnessed the highest adoption for Bolt followed by Haryana, Tamil Nadu, Gujarat, West Bengal, Rajasthan and Punjab. 

Swiggy is actively partnering with restaurants to optimize order prioritization for Bolt orders that have food items with minimum or no preparation time. To ensure safety of the delivery partners, they are not informed of the distinction between Bolt and regular orders, and there is no incentive for fast delivery. The delivery radius for Bolt is limited to 2 kms as of now which also increases familiarity and enables faster delivery. Additionally, the speed of delivery is optimized by prioritizing delivery executives closest to the Bolt outlets.

Bolt - Food in 10 Minutes features a selection of highly popular cuisine types like burgers, snacks, bakery, beverages, sweets, ice creams , breakfast items, and biryani that require minimum preparation time or are ready to pack. Customers can choose from a mix of well-known national brands like KFC, McDonald's, Burger King, Baskin Robbins, Starbucks, Chaayos, and EatFit, alongside local favorites like Gwalia Sweets in Ahmedabad, Shiraz and Kookie Jar in Kolkata, Karachi Bakery and G Pulla Reddy Sweets in Hyderabad, MM Mithaiwala in Mumbai, Bhartiya Jalpan and Anand Sweets in Bangalore, Sethi Ice-cream in Delhi, Irani Cafe in Pune among many others. In Tier 2 cities, top partners like Varalakshmi Tiffins in Guntur, Akhshay Tiffins in Mangalore and Baap of Rolls in Roorkie already have more than 10% of their orders coming through Bolt.

Rohit Kapoor, CEO of Swiggy’s Food Marketplace, said, “Bolt is changing the way customers are experiencing food. For the first time, people are getting food from their favourite restaurants to their doorstep, as fresh as possible. Idlis come warm and fluffy, ice creams stay frozen, and even fries are crispy right out of the package. With all the customers love we’ve received so far as well as the growing excitement from both national and local restaurants, expanding Bolt was an easy decision. We’re thrilled to bring this experience to even more cities and homes.”

Bolt’s expansion to 400+ cities marks a significant milestone in Swiggy’s mission to enhance customer experience through innovative solutions. The ‘Bolt - Food in 10 mins’ title will be prominently featured on the Food page of the Swiggy app, making it easier for customers nationwide to access this speedy service.

Khel Khel Mein: A thrilling game of secrets premieres on Sony MAX

Sony MAX is all set to have the World TV Release of the highly anticipated film, ‘Khel Khel Mein’, on November 30, 2024, at 08:00 PM. Directed by Mudassar Aziz, this suspenseful drama takes a thrilling turn as a seemingly innocent game of secrets unfolds. The film revolves around a group of friends who engage in an interesting game where details of any call or message received on their mobile phones will have to be shared with the entire group. What starts as fun soon becomes a revelation of hidden truths.

Ahead of the release of the movie on the channel, Director Mudassar Aziz shares his insights into the film's adaptation and inspiration.

Mudassar Aziz comments, “The story is adapted from an Italian film, but we had to localise it to resonate with Indian audiences. While the original plot was intriguing, it was challenging to adapt it to our cultural context.” While working on the movie script, Aziz was finding it difficult to weave the story to resonate with the Indian viewers. However, the hotel where he was staying while writing the story was hosting a wedding event. This was the missing key to piecing the story together.

He shares, “I went down to have a stroll and overheard a few people talking. It’s when I realised that marriage venues are the breeding ground for get-togethers and gossips. This real-life scenario provided the perfect backdrop for our film.” 

‘Khel Khel Mein’ takes viewers through a wide range of emotions and has a lot of scenes which strike a chord with them. However, highlighting his favourite sequence, Aziz shares, “Tapsee Pannu’s confession about her decision to seek a sperm donor is a heart-wrenching moment.” He further adds, “Indian women often make significant sacrifices for their families, silently. My mother was one such woman. It was important for me to capture this sentiment in the film, and Tapsee Pannu's performance brought it to life. The beautiful portrayal of this scene balancing its emotional intensity makes it my favourite scene."

Khel Khel Mein stars Akshay Kumar, Fardeen Khan, Vaani Kapoor, Ammy Virk, Taapsee Pannu, Aditya Seal, and Pragya Jaiswal in pivotal roles. 

Watch the game unfold on Sony MAX on November 30, 2024, at 08:00 PM.

InterGlobe's Neena Gupta Awarded the Up-and-Coming Hotelier

Award at Boutique Design New York

November 28, 2024: Neena Gupta, CEO of Miiro Hotels and Executive Director of Group

Strategy and International Hospitality at InterGlobe, has been honoured with the “Up-andComing Hotelier Award” at the Gold Key Awards gala, held alongside the Boutique Design Fair

New York (BDNY). The award ceremony, attended by top professionals from the world of design,

travel, and lifestyle, was held on November 11th in New York.

The annual BDNY and Gold Key Awards is the hospitality industry’s longest running and most

prestigious celebration of design excellence. The coveted “Up-and-Coming Hotelier Award”

honours visionaries who are redefining guest expectations within the hospitality industry. The

recipients are the masterminds behind young and emerging brands that are establishing

themselves as key players in the boutique and lifestyle hotel segment.

Boutique Design is a renowned hospitality magazine that showcases innovative designs in

hotels, spas, and restaurants and celebrates the designers creating inventive hospitality spaces

around the globe. Boutique Design Fair NY, the leading trade fair for hospitality professionals,

connects designers, architects, and developers with top manufacturers and marketers of

exceptional hospitality design elements. Past recipients of the BDNY award include industry

leaders from renowned boutique hospitality groups and independent hotels.

This award recognises Neena’s visionary leadership and commitment to excellence in

conceptualising and developing Miiro Hotels in an incredibly short timeframe. Miiro is a

characterful collection of individually designed hotels in the heart of Europe's most vibrant cities.

Each Hotel is inspired by the surrounding neighbourhood with its own colourful personality,

offering authentic and unique experiences to its guests. Miiro launched earlier this year, opening

new properties including Le Grand Hotel Cayré in Paris (July 2024) and Borneta in Barcelona

(August 2024). Upcoming openings in Gstaad (The Mansard opening this month), as well as

London and two properties in Vienna in 2025, will further solidify the brand’s global presence.

On winning the distinguished award, Neena Gupta, CEO at Miiro and Executive DirectorGroup Strategy and International Hospitality for InterGlobe Enterprises, said, “This

recognition truly belongs to our exceptionally talented and diverse Miiro team, who brought

InterGlobe's extraordinary vision to life with the opening of six hotels across five locations in

under two years. We remain committed to setting new benchmarks by offering 'Brilliantly

Considered Stays' that deeply connect travellers with local culture and redefine the hospitality

experience.

Amrita Vishwa Vidyapeetham Earns Recognition at UN International Tsunami Symposium

 NATIONAL,  November, 2024: Amrita Vishwa Vidyapeetham received international recognition for its exemplary tsunami relief efforts during the second International Tsunami Symposium, organized by the UNESCO Intergovernmental Oceanographic Commission (IOC) under the United Nations. The symposium, held in Banda Aceh to mark the 20th anniversary of the 2004 tsunami, brought together global experts, researchers, and humanitarian organizations under the theme “Aceh Thanks the World.”

Representing the university and Mata Amritanandamayi Math, Dr. Maneesha Ramesh, Provost of Amrita Vishwa Vidyapeetham, highlighted the significant relief and humanitarian work undertaken during the 2004 disaster. She noted, “The initiatives led by our Chancellor, Mata Amritanandamayi Devi, have been recognized as global models of effective disaster response, drawing attention and commendation from various countries and research bodies. These efforts continue to be studied and discussed even after two decades, showcasing the lasting impact and significance of our work.”

The symposium featured dedicated stalls showcasing photographs and video presentations that documented the university's and Math’s extensive rescue and relief operations during the tsunami. 

Joining Dr. Maneesha at the event were Dr. Sudha Arlikatti, Head of the Amrita School for Sustainable Futures research division, and delegates M. Nithin Kumar and Sai Harichandana Ekkirala. The Amrita team also met with Admiral Musa Julius of the Earthquake and Tsunami Center as part of the symposium's proceedings.