Saturday, July 20, 2013

ZTE launches new Smartphone and Data Card portfolio for its Indian customers



ZTE launches new Smartphone and Data Card portfolio for its Indian customers
The new range offers differentiated customer experience and features for Indian handset users

Right Mr Xu Dejun, CEO, ZTE India, left - Dr. Gaurav Somani, Executive Director, Calyx Telecommunications.

19 July 2013, Mumbai, India – ZTE Corporation (“ZTE”) (H share stock code: 0763.HK / A share stock code: 000063.SZ), a publicly-listed global provider of telecommunications equipment, network solutions and mobile devices, today launched six new smartphone and four new data card devices for its Indian customers. ZTE is the fourth largest mobile handset manufacturer globally, meeting global standards and delighting the customers with the innovative and feature rich portfolio ranging from entry level to high end smartphones.

Speaking on the launch Mr. Xu Dejun, CEO, ZTE India said, “ZTE is the leading global OEM supplier and has emerged as the trusted partner of choice for the Indian operators. Today ZTE enjoy a customer base of over 32 million Indian handset users and this widespread acceptance is a testimony to our differentiated and rich product portfolio, which is backed by a strong service and support network. India is a key growth market for us and with the foray in the open smartphone market we are sure to offer an enhanced mobility experience to our Indian customers, further strengthening the brand ZTE. Each smartphone device has been introduced keeping in mind the unique needs of the Indian customers. With the initial launch of six devices priced between Rs. 5,000 and Rs, 15,000, we will build further on our handset portfolio in the months to come. By the year end, we aim to have our pan India presence with the smartphones and data cards.”

“We are optimistic on our marketing and channel spends and looking at strengthening the brand from all fronts. Our distribution and sales structure is backed by a strong network of 214 service centers across the country. We are replicating the same pedigree of our global innovation leadership in the Indian market and aim to emerge as the third largest smartphone vendor in the country within three years. We see the strong existing customer base as a key growth propeller helping us build synergy and ink a success story in the Indian open smartphone market.” Mr. Dejun, added.

The company has signed a strategic partnership with Pune based Calyx Telecommunications for a sustained pan India presence with the new Smartphone portfolio and with Digilife for Data Cards.

Dr. Gaurav Somani, Executive Director, Calyx Telecommunications said, “We are an established player in the real estate, media & entertainment, solar power & hospitality sector. As we diversify our portfolio to distribution channel, we are delighted to partner and support ZTE with their PAN India expansion. We are cross pollinating ZTE’s product excellence with our strong distribution reach. Realizing that the service and after sales support is a key to sustaining and strengthening the brand and as a key differentiator, we have introduced “At your doorstep” service model in select cities. With this unique model we will offer the ZTE customers the flexibility of getting the handset service issues resolved at the convenience of their homes. We are sure that this cooperation will result in perfect synergy between two companies who share the same vision, mission and goal of empowering the Indian handset market.”

ZTE India Handsets Vice President, Mr. Yuan Kang, said that the company enjoys the leadership in the Indian datacard market, and today’s launch of the Swift series of 3G datacards is a step to broaden our datacard portfolio for the Indian customers.

Digilife Distribution and Marketing Services, and Senior VP HCL Infosystems Ltd., said “We are delighted to partner with ZTE to distribute their datacards across the Indian market through our extensive and robust distribution channel. This partnership will also strengthen our portfolio for providing the widest array of offerings in the Telecom, IT and organized trade and consumer electronic channels. We foresee a huge success through this association which will undoubtedly strengthen ZTE’s presence in this segment and we look forward to a healthy and long lasting association with ZTE.”

ZTE mobile handsets at a glance
ZTE is the No. 4 mobile handset manufacturer in the world according to global industry analyst IDC. ZTE produces a complete range of mobile devices including mobile phones, tablets, mobile broadband modems and hotspots, and family desktop integration terminals.
  • ZTE has partnered with over 230 major carriers and distributors in more than 160 countries and regions around the world, and has strategic partnerships with 47 of the global top 50 carriers.
  • In 2011, ZTE applied for more international patents than any other company in the world.
  • ZTE is one of the handset vendor in India to receive the GMA (Google Mobile App) certification.
  • ZTE has aggressively focused on the smartphone market in recent years and the ZTE Grand series, including the Grand S which debuted at CES 2013 and the Grand Memo which debuted at MWC 2013, highlights ZTE’s transformation into a high-end flagship smartphone producer and opens a new era for ZTE as a major global handset brand.
  • ZTE has many industry first accolades to its name including ZTE Open, the world’s first smartphone to run on Mozilla’s Firefox OS open mobile ecosystem.  

All the six smartphone models launched here on Friday – ZTE Grand X priced at 14,999, ZTE Blade G2 priced at Rs. 11,599, ZTE Blade C (Dual SIM – 3G) priced at Rs. 7,599, ZTE Blade L priced at Rs. 12599, ZTE Kis Flex (Dual SIM) priced at Rs. 5,799 and ZTE Blade E priced at Rs. 11,999, run on Google’s Android operating system. The smartphones comes with 512MB internal storage, and varying screen size, processor speeds, camera and other features to meet the unique needs of a broad customer base.
ZTE Grand X
The ZTE Grand X features a brilliant 5 inch HD display with other excellent features. The smartphone comes with a 1.2 GHz Quad Core processor, 512 MB RAM, 1 GB DDR SDRAM and 4 GB of internal memory. Along with this the device can be upgraded to 32 GB of memory with the use of memory cards. The 5 inch display of Grand X has a resolution of 5 + 0.3 Mega pixels dual Camera.

The company announced that it will soon introduce the premium range of smartphones in India for its elite customer segment. Many of the upcoming launches will be inspired by company’s rich global smartphone portfolio which ranges from affordable through high-end smartphones.

The Swift series of 3G datacards launched on Friday come in four variants comprising of Swift (7.2Mbps with Voice Call) priced at Rs. 1799, Swift Plus (14.4Mbps) priced at Rs. 1999, Swift WPlus (14.4Mbps with Wifi) priced at Rs. 2250 and Swift Speed (21.6Mbps with Voice Call) priced at Rs. 2499.

About ZTE
ZTE is a publicly-listed global provider of telecommunications equipment and network solutions with the most comprehensive product range covering virtually every telecommunications sector, including wireless, access & bearer, VAS, terminals and professional services. The company delivers innovative, custom-made products and services to over 500 operators in more than 140 countries, helping them to meet the changing needs of their customers while growing revenue. ZTE commits 10 per cent of its annual revenue to research and development and has leadership roles in several international bodies devoted to developing telecommunications industry standards. ZTE is committed to corporate social responsibility and is a member of the UN Global Compact. The company is China’s only listed telecom manufacturer that is publicly traded on both the Hong Kong and Shenzhen Stock Exchanges (H share stock code: 0763.HK / A share stock code: 000063.SZ). For more information, please visit , 

About Calyx Group
Based in Pune, (Maharashtra State in India) Calyx Group has become a name to reckon with in real estate within a very short span of time. It has real estate projects happening in all major parts of the city. The company has started a separate entertainment division and would be producing good quality Marathi and Hindi films. First venture from this division, a Marathi film with a unique subject shall go on floor from next month. The Group has entered in telecom segment through a strategic partnership with ZTE, one of the leading manufacturers of mobile devices in the world. The Group is also planning to enter hospitality and power sector in near future.

About HCL Infosystems

HCL Infosystems Ltd. with revenue (LTM) of US$ 1.8 billion (Rs. 9,882 crores) is India’s Premier Technology Company and offers a wide spectrum of IT Services and Products ranging from Cloud to Learning Solutions. As a complete IT solutions provider the company offers comprehensive offerings in Enterprise Application Services, IT Infrastructure Managed Services, System Integration, Office Automation Products and Services, Distribution and Support Services. The company operates in both the Consumer and the Enterprise space – offering the latest mobility products and operating in verticals like BFSI, Telecom, and Healthcare respectively. 

HCL Care, the support and service division of the company has one of the largest and most extensive service networks across the country and provides end to end support services for various IT, Telecom and Consumer Electronics products.HCL Infosystems has one of the largest distribution network of digital lifestyle global brands and an unparalleled robust service network in the country including Tier 2 and 3 cities. Digilife Distribution and Marketing Services (DDMS), a 100% subsidiary of HCL Infosystems focuses on multi brand distribution and offers value added distribution for its partners including strategic consulting services, last mile connect and support in marketing and promotions. HCL Learning a division of the company covers the entire spectrum of education and training requirements across schools, colleges, individuals and enterprises and offers rich learning solutions across these segments. HCL Infosystems MEA (Middle East and Africa), a fully owned subsidiary of HCL Infosystems is part of the emerging markets outreach of the company and focuses on expanding the business in the Middle East and African geographies and provides comprehensive IT solutions to customers across verticals in the region. The company also has robust operations in Singapore with its subsidiary HCL Insys Pte. Ltd. gaining traction in the region with its Enterprise solutions including a strong offering in Infrastructure Managed Services.

For more information please visit us at

About HCL 

HCL is a $6.3 billion leading global technology and IT enterprise comprising two companies listed in India - HCL Technologies and HCL Infosystems. Founded in 1976, HCL is one of India's original IT garage start-ups. A pioneer of modern computing, HCL is a global transformational enterprise today. Its range of offerings includes product engineering, custom & package applications, BPO, IT infrastructure services, IT hardware, systems integration, and distribution of information and communications technology (ICT) products across a wide range of focused industry verticals. The HCL team consists of over 90,000 professionals of diverse nationalities, who operate from 31 countries including over 720 points of presence in India. HCL has partnerships with several leading global 1000 firms, including leading IT and technology firms.
For more information, please visit

Mr. Sunil Somani
Managing Director, Calyx

The success saga of CALYX associates has been scripted largely, through single-minded efforts of Mr. Sunil Somani. Being born into a family of cloth merchants, Mr. Somani had immense respect for his ancestral business but he always had a burning desire to chart his own course. Finally he found his calling in the field of construction thus leading to his migration to the Queen of Deccan (Pune). After his first breakthrough in construction in Pune (Shukrawar Peth), he never looked back and went on to craft an array of landmark creations dotting the city skyline.

Inspite of his towering achievements, he remains grounded on his ideals and this along with his keen business sense and legendary foresight, has helped him build a vibrant empire out of virtual emptiness. As a person he is an epitome of calmness, which belies the flaming resolve to succeed. His ability to hold his nerves has helped him sail through the most difficult of situations.

Mr. Sunil Somani heads the legal department, especially land acquisitions, red tape formalities, etc, with his incisive knowledge and vast body of experience, he oversees activities ranging from spotting future goldmines to negotiating the most intricate of deals with a consummate ease of a seasoned performer.

Dr. Gaurav Somani – Executive Director, Calyx

Dr. Gaurav Somani is the elder son of Sunil Somani, bearer of this distinguished legacy of CALYX. From, an early age he was enamoured by the charms of the construction Industry. He completed his formal education and his graduation (commerce) in Pune and later on he added Diploma and Post graduate degrees in Management to his academic credentials. Currently, he has completed the prestigious Doctorate or (Ph.D) in Operational Management. He plunged into the real estate business in 2006, and has been a pillar of support to his father. He has infused a fresh breath of air in the organization, by his electrifying management abilities and dynamic man-management.

Dr. Gaurav believes that at the heart of any architectural marvel, is nothing but an elusive balance of prudent engineering and practical design, while he ceaselessly endeavours to strike that right chord between engineering and aesthetics to compose splendid structures. He has implemented innovative practices internally by streamlining operations and externally, by initiating modern techniques & equipments in the realty sector.

As a person, he is the alter-ego of his father, unlike the ice-cool demeanour of his father, he is a live-wire, always on the go, full of energy with starry ambitions.

In the resounding concert of business, there has to be symphony of wisdom of veterans and exuberance of youth to create the sweet melody of triumph of your trade. Fortunately, Calyx is witnessing an upheaval of sorts, with its young scions donning the mantle of responsibility. Calyx has diversified itself from textiles Real Estate to Telecom, Media & Entertainment, Solar Power and Hospitality.

Xu Dejun,  
CEO, ZTE India   

Xu Dejun is the Chief Executive Officer of ZTE India, providing leadership and oversight to ZTE’s business operations in India.

Prior to his current role as India CEO, he held a variety of roles in ZTE, He was head of international projects in Africa, head of technical sales for ZTE India and senior vice president of ZTE Indian Engineering Service Centre.With an experience of over 22 years in telecommunications technology and market developmentMr Xu has a major role in making ZTE a global company.

Mr Xu started his career at ZTE in Shenzhen in 2001 as Engineer and was promoted to the ZTE Africa Sales Office in May 2002, where he oversaw marketing and business development for international projects. In the year 2005 Mr. Xu came to India with a vision to steer ahead the company’s operations across

Mr Xu holds Master of Computer Information Technology from North East University China.

Mr. Yuan Kang
Vice President, Terminal, ZTE India

Yuan Kang is the Vice President, Terminal, ZTE India, overseeing the entire terminal business for India.

Prior to working with ZTE he was in Inventec, which is a Taiwan company as a marketing director.

He joined ZTE Corporation in 2008 as an account manager for major accounts like Airtel and MTS. He was instrumental in successful supervision and execution of critical projects like _2G/ 3G handsets and data card, wimax and LTE. In 2010, Mr. Yuan Kang was appointed as Director for terminal business vertical for ZTE India. In this role Yuan is responsible for driving channel and operators sales and profitability. Under his supervision and leadership, ZTE has captured the data card market share in India and emerged as the leading data card vendor in the country.

 In 2013 he was appointed as Vice President, Terminals, ZTE India spearheading ZTE’s data card entry in the open market.

Mr Kang holds Master degree in Law from Maryland University.

About ZTE Corporation

Founded in 1985, ZTE is China’s largest listed telecom equipment company and trades on both the Shenzhen (A share: 000063.SZ) and Hong Kong (H share: 0763.HK) stock exchanges. The company delivers innovative, custom-made products and services to over 500 operators in more than 160 countries, helping them to meet the changing needs of their customers while growing revenue. It offers a wide choice of products ranging from voice, data, multimedia and wireless broadband services.

ZTE is the 4th largest handset manufacturer in the world according to 2012 IDC report. As one of the top rated high-tech enterprises developing and producing 2G, 3G and 4G terminals, ZTE has the capability to provide full range of mobile devices which includes mobile phones, mobile broadband and family desktop integration terminal. ZTE has partnered with over 230 major carriers in more than 160 countries and regions around the world, and among the global top 50 carriers ZTE has strategic partnership with 47.

ZTE is dedicated to creating value for customers and to remain a cutting-edge provider with innovative and technologically advanced systems. The company has 15 R&D centers located globally.

Quick Facts:
  • Revenues 84.2  billion RMB (fiscal year 2012)
  • ZTE increased spending on research and development to about RMB 9 billion last year, 3% more than in 2011
  • ZTE is one of the leading patent holders, having filed applications for 48,000 patents globally, with more than 13,000 patents granted
  • IDC reported that ZTE had shipped 65 million handsets in 2012, accounting for 3.8 percent of the global handset
  • ZTE’s smartphone business elevated the company to be the world’s No. 4 manufacturer during 2012
  • ZTE generated 15% of its smartphone revenue in 2012 from sales of mid to high-end devices in 2012

About ZTE India

ZTE started its India operations in 1999 and established a fully owned subsidiary in 2003 with an aim to offer its portfolio of products covering every sector of the wireline, wireless, terminal and service markets to the fast-growing telecom market in India.  The company’s headquartered in Gurgaon with regional offices in Bangalore & Mumbai and nodal offices in over 10 cities including Chennai, Jaipur, Chandigarh, Hyderabad, Cochin, Kolkata, Patna, Guwahati and Bhubaneswar. In 2004 ZTE established its first manufacturing & repair facility at Manesar. Since its inception ZTE has seen rapid growth in its business and today it has well established co-operations with all private and state-owned operators in India. Today, ZTE has the distinction of being the only Chinese telecom company to be issued with the Common Criteria for Information Technology Security Evaluation (CC) security certificate, a worldwide standard for security certification, which is recognized as the final security certification by twenty six nations including US and India. ZTE has established deep cooperation with all private and state-owned operators in India.

Quick facts:
  • Total ZTE India sale revenue in 2012: USD 841 Million
  • ZTE has supplied more than 32.0 Million terminals products in INDIA till date
  • ZTE was the first vendor to deploy LTE in India in collaboration with Airtel in Kolkata followed by Punjab
  • BSNL was the largest deal of the year with a total contract worth Rs. 4500 crores supporting 14.5 million GSM lines across the country – North, South and East zone.
  • BSNL – Supply of 3G Data Cards to BSNL
  • Tata, RCom, Aircel, Idea, Sistema and BSNL are some of the major operators ZTE is working with on wireless equipments , Terminals and NGN Equipment, CPEs, Transmission & NGN equipment and Managed Services to name a few.
*  *  *

No comments:

Post a Comment