National, 25th February, 2020 – OPPO is all set to illuminate the Mumbai skyline with India’s biggest Drone Light Show to showcase the camera prowess of the upcoming Reno3 Pro. The first-of-its-kind drone light show will captivate the spectators with an awe-inspiring display at the Girgaum Chowpatty beach in Mumbai on Thursday, February 27, 2020.
Innovation is at the core for OPPO not only in terms of technology but also through its creative marketing initiatives. As a consumer-centric brand, OPPO has always focused on creating experiences that reverberate with the young millennials. With this Drone Light Show, OPPO aims to create an ever-lasting impact with one-of-its kind marketing initiative ahead of the launch of its much awaited Reno3 Pro.
OPPO is a technology-driven company and it has been brand’s endeavor to offer value to its customers. In doing so, OPPO aims to bring an ever-closer experience that revolves around clarity. With that thought in mind, OPPO will light up the skyline of Mumbai with the biggest Drone light Show in sync with its recently launched campaign #ClearInEveryShot.
Reno3 Pro is designed to capture clear images under any lighting conditions, to discover more natural beauty and create more shining memories of life. The rear cameras work together in perfect harmony to accomplish superior ultra-wide shots, Ultra Clear 108 MP Images and an unmatched 20x Digital Zoom. Thanks to OPPO’s in-built algorithm and Ultra Dark Mode, Reno3 Pro will also determine different algorithms based on brightness even when the lighting is lower than 1 lux. This technology enables the Reno3 Pro to capture clear photos even in the dimmest light conditions.
With this biggest ever Drone light show, OPPO will become India’s first smart device brand to showcase the biggest choreographed drone light show in India.
With dynamic, 3D animations and brilliant color combinations, each drone light will serve as a pixel to light up and paint the night sky for an amazing experience to dazzle audiences.
Commenting on the occasion, Mr. Sumit Walia, Vice President – Product & Marketing, OPPO India said “At OPPO, we believe that experiences build stronger connections and therefore we leave no stones unturned to provide memorable experiences to our consumers with our products, services and initiatives. With the biggest drone light show, we are extremely excited to bring this first-of-its-kind experience for our consumers. This is yet another demonstration of OPPO’s endeavor to push the boundaries not only in terms of Innovation but also its marketing initiatives. We hope that our consumers will be delighted by the drone light show illuminating the beautiful skyline of Aamchi Mumbai.”
Scheduled for February 27, 2020 at 8 pm, the 10 minute live show will be open for the general public at no cost at the Girgaum Chowpatty beach in Mumbai. The show will also be live streamed on OPPO’s official Facebook and YouTube handles.