Wednesday, February 3, 2016

Adani Wilmar Ltd. Launches India’s first diabetes care oil- Fortune VIVO


Editor’s Synopsis

·         Adani Wilmar Ltd. (AWL) Launched India’s first diabetes care oil by the name Fortune VIVO
·         Fortune VIVO is effective cooking oil which helps in controlling type II diabetes and reduces and maintains blood sugar levels. An oil for entire family.
·         AWL is the 6th largest food company in India


Mumbai, February 1, 2016:  Adani Wilmar Ltd. (AWL), the leading manufacturer and distributor of cooking oils, a joint venture between Indian giant Adani Group and Singapore based Wilmar International Ltd. unveiled India’s first diabetes care oil by the name Fortune VIVO at a press conference held at The Taj Mahal Palace in Mumbai today.

The innovative product was unveiled by leading actress Ms. Parineeti Chopra amongst other speakers present at the event including Dr. Sankar Devarajan, an Indian origin scientist, responsible for formulating this product jointly with AWL.

Fortune is the no.1 flagship Brand of Adani Wilmar. It has grown from strength to strength and continues to deliver the ‘joy of eating’ to Indian households. Fortune not only has the largest range of cooking oils in India, but also continues to innovate and lead the cooking oil industry with new introductions from time to time. 

As research indicates Fortune VIVO is effective cooking oil which helps in controlling type II diabetes and reduces and maintains blood sugar levels. VIVO is special oil which is rich in unsaturated fats. Studies have reported that diets that are low in saturated and rich in unsaturated fats, lower lipids, improve insulin sensitivity and would benefit Type-2 Diabetes patients. It is clinically proven. Research papers submitted & accepted to one of the best medical journals of the world.

“With the launch of Fortune VIVO, India’s first diabetes care oil, we have made a significant addition to our wide range of products. Diabetes is a disease fast growing in the country and VIVO is our contribution towards controlling it .The Company has a clear vision to spread goodness and health thus nourishing the dreams of our fellow Indians.” said company spokesperson Mr. Atul Chaturvedi (CEO), Adani Wilmar Ltd.

Speaking on the occasion, Mr.Angshu Mallick (COO), Adani Wilmar Ltd. said “Fortune VIVO Diabetes care Oil is a path-breaking product in India, as our country is the world capital for diabetes. This oil is going to be helpful not only for Diabetics but will also benefit the entire family. It will be a perfect solution for health conscious people as it controls glucose level in the body as well”

Adani WIlmar’s vision is to be a globally admired leader in integrated agri-business, and be known for their scale of ambition, speed of execution and quality of operation. Adani Wilmar is poised to lead the growth story of Indian Food Industry. AWL is the 6th largest food company in India and leaves no stone unturned to deliver products that contribute towards a healthier India, while staying true to its brand promise of ‘For a healthy growing India’.

About The Adani Group

The Adani Group is one of India’s leading business houses with revenue of over $10 billion.

Founded in 1988, Adani has grown to become a global integrated infrastructure player with businesses in key industry verticals - resources, logistics, energy and agro. The integrated model is well adapted to the infrastructure challenges of the emerging economies.

Adani Group’s growth and vision has always been in sync with the idea of Nation Building. We live in the same communities where we operate and take our responsibility towards contributing to the betterment of the society very seriously. Through Adani Foundation, we ensure development and progress is sustainable and inclusive; not just

for the people living in these areas, but the environment on the whole. At Adani, we believe in delivering benefits that transcend our immediate stakeholders.

Resources means obtaining Coal from mines and trading; in future it will also include oil and gas production.

Adani is developing and operating mines in India, Indonesia and Australia as well as importing and trading coal from many other countries. Currently, we are the largest coal importers in India. We also have extensive interests in oil and gas exploration. Our extractive capacity has increased three folds to 8 MMT in 2015 and we aim to extract 200 MMT per annum by 2020, thereby making Adani one of the largest mining groups in the world.

 Logistics denotes a large network of Ports, Special Economic Zone (SEZ) and Multi-Modal Logistics - Railways and Ships.

Adani owns and operates seven ports and terminals – Mundra, Dahej, Kandla and Hazira in Gujarat, Dhamra in Orissa, Mormugao in Goa and Visakhapatnam in Andhra Pradesh, India. Mundra Port, which is the largest port in India, benefits from deep draft, first-class infrastructure and SEZ status. It crossed the 144 MMT mark of cargo handling in FY15. Adani is developing a terminal at Ennore in Tamil Nadu and Vizhinjam International Deepwater Seaport in Kerala, India.
 Energy involves Power generation, transmission and Gas distribution.

Adani Power Ltd is the largest private thermal power producer in India with an installed capacity of 10,480 MW. Our four power projects are spread out across the states of Gujarat, Maharashtra, Karnataka and Rajasthan.

Adani Transmission Ltd is one of the largest private sector transmission companies in India with over 5,000 circuit kms of transmission lines across Western, Northern and Central regions of India. The company recently was listed on the National Stock Exchange and Bombay Stock Exchange as a separate entity.

We also provide a range of reliable and environment friendly energy solutions, in the form of CNG and PNG. The above-mentioned installed capacity of Adani Power also includes a 40 MW solar plant at Bitta, Gujarat. The company is in the process of setting up a 648 MW solar power project at Ramanathapuram district in Tamil Nadu and has also recently signed a JV with the Rajasthan government to develop the country's largest solar park in the state with 10,000 MW capacity
agri mnemonicAgro includes modernizing the agriculture sector and bringing food security with self-reliance through its three main agro verticals - Adani Wilmar Limited (AWL), Adani Agri Logistics Limited (AALL) and Adani Agri Fresh Limited (AAFL).

Adani Wilmar Limited is the 6th largest food company in India with the flagship brand Fortune cooking oils, the number one edible oil brand in India. With a superior product range including edible oil, Basmati rice, pulses, soya chunks and besan, AWL leaves no stone unturned to deliver products that contribute towards a healthier India.

Adani Agri Logistics is proud to have established India’s first integrated bulk handling, storage & logistics system for food grains. It provides seamless end-to-end bulk supply chain to Food Corporation of India. With state-of-the-art silo and rail terminals in major cities, Adani is changing the future of food security in India

Further, with ‘Farm-Pik’, Adani Agri Fresh Limited AAFL has instituted the largest integrated apple supply chain initiative with ultra-modern storage infrastructure in the country to provide fresh farm products to its consumers and improve the livelihood of the farmers across the nation.

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