Wednesday, October 7, 2015

Guinness World Record for The Fastest Time to Travel the Indian Golden Quadrilateral on Foot by Michelle Kakade

This run is dedicated to the millions of women in our country who are battling every day for survival purely on the basis of their gender
Mumbai, October 7th, 2015: On 21st October Michelle Kakade (The Queen of Endurance) will undertake an epic journey on foot that has never been attempted before encompassing the length & breadth of our vast country covering a distance of 6010 kms along the Golden Quadrilateral that connects the 4 major metros of our country namely Mumbai in the west, Delhi in the north, Kolkatta in the East and Chennai in the south.
Being flagged off from the Gateway of India at 7 am, Michelle will cover the entire distance by foot. Running about 35 kms every day, she is expected to complete the run in 171 stages spread over 187 days. With only 16 rest days she will be doing the equivalent of running 143 full marathons in that period.
At the 14 major metros of Surat, Ahmedabad, Jaipur, Kanpur, Varanasi, Kolkatta. Bhubaneswar, Vishakapatnam, Vijaywada, Chennai, Bangalore, Satara, Pune and lastly Mumbai she will encourage first time runners to take up running for good health by participating in ‘Run with Michelle – 5K’ runs.
Michelle herself is a formidable endurance athlete. She has 3 Limca Records to her credit all in the arena of endurance running. She has been tested by the leading medical fraternity of the country and they found themselves satisfied that she can take the challenge.  
In order to stake her claim for the Guinness World Record she will employ the latest in technologies to authenticate her title. Using the latest in GPS wearable technologies her run location, heart rate and pace will be available in real time basis. She will run along the Golden Quadrilateral as defined by the National Highway Authority of India. On each day she will mark the spot where she stops and the next day will then resume her run from the same location. Geotagged photos as well as videos uploaded on regular basis will serve as further evidence of her progress.
  Michelle has been medically tested extensively by Dr Ashish Contractor, Cardiologist and eminent sports physician as well as Dr Madhan Ramanathan, Sports Physiotherapist. She has been training for the past several months under the expert guidance of Mr. Raj Vadgama who is himself a Limca Book of Records holder for having run the Bharathon of more than 9000 kms. Dr Gayatri Thakoor Vyas is her sports nutritionist and she has been closely monitoring her meal plans.
The event is being backed by an equally formidable galaxy of partners. The event organizers are YouTooCanRun, a leading sports management company wholly devoted to promoting running and are being supported by Procam the organizers of Standard Chartered Mumbai Marathon. The charity partners are Concern India while the Radio partners are Radio Mirchi. Heal Institute is the recovery partners and Unived are the supplementation partners.
 Mrs. Michelle Kakade – After having run ‘The Marathon des Sables’ across the Sahara and the 4 Deserts Challenge, I am excited to take up the challenge of running the Golden Quadrilateral on foot in a Guinness World Record attempt. Dedicated to the cause of women empowerment, I dedicate each of the 6000 odd kilometers to those who are struggling to survive with respect and dignity purely on the basis of being females.
 Mr. Anil Kakade - CEO & Managing Partner of Kakade Associates mentioned that Michelle was indeed a brave women and that he had great pleasure in enabling her to notch up her several achievements.
 Achievements of Michelle Kakade -
•2010 – First Indian to complete the Marathon Des Sables
•2012 - Michelle became the only Indian to win membership into the elite 4 Deserts Club.
•Michelle set another record in 2012 by running the longest time on a treadmill. 171.2 kms in 25hrs. 
•Limca Book of Records has recognised her splendid achievements and entitled her 3 entries -
- Maximum hours run on a treadmill – 25 hours covering 171.2 kms
- First Indian to complete the 4 Desert challenge
- Most Desert Ultramarathons run by an Indian

  About Michelle Kakade – The Queen of Endurance lives every woman’s dream. She emerged from the ashes of an over-protective motherhood and mundane homemaking. Like the proverbial phoenix, she shook off the layers of complacency that lethargy had deposited on her. At a time when most others were huffing and puffing their way through mid-life crisis, Michelle reinvented herself. Today, as she skips merrily towards 46, she has an identity that would leave most of us wonderstruck. Hers is a story of ‘making it happens’. It is a story of the unlimited powers of the mind and body. It is a story of steely resolve and mind-boggling endurance.
About YouTooCanRun – YouTooCanRun is a social entrepreneurship wholly devoted to the mission of ‘Promoting Running for Good Health’ In a short time it has notched up several firsts which include RACES, India’s only dedicated work flow solution for race event organizer’s supporting over 50 events at any given time. It holds ‘The India Running Summit’, India’s only running specific pan India event. It also publishes books on running, conducts workshops and seminars, carries out scientific research on running in India and has software tools to make running medically safer in India.
To know more about Michelle Kakade and the event visit
For any further queries please contact:
 P. Venkatraman - 9821027556

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