Samsung beats iPhone once again says Smartprix.com recent report

              Smartprix.com divulges the top smartphones searches among youth

Customers choose the best options after comparing

New Delhi, 17^th March 2015: Smartprix.com, fast-emerging price comparison site has revealed top smartphones search among youth. A growing number of internet shoppers are turning to price comparison portals to check out the best deals. 

According to a recent report by Smartprix.com, Samsung has constantly maintained highest demand in the Indian industry. It is still the no. 1 preference for people in India. Samsung maintained its leadership in the smartphone market with 20% people searching in March 2015, followed by Micromax (15%), HTC(11%), Xiamoi (10%) and Motorola (6%).

As a large chunk of Indian users is migrating to affordable smarter devices from feature phones, smartphone sales in India and with the availability of comparison portals like smartprix.co,  it becomes easy for consumers to compare between various options they have and go for best available options.

Please find enclosed the report in the mail.

Full Data of % share in searches on Smartprix.com (Financial year 2014-15)

Data Sample:

Brands	Apr-14	May-14	Jun-14	Jul-14	Aug-14	Sep-14	Oct-14	Nov-14	Dec-14	Jan-15	Feb-15	Mar-15
Apple	2%	2%	2%	2%	2%	5%	3%	3%	3%	3%	3%	3%
Asus	0%	0%	0%	4%	5%	4%	3%	3%	4%	6%	8%	7%
HTC	6%	6%	7%	7%	7%	11%	8%	11%	10%	10%	11%	11%
Lenovo	7%	7%	5%	5%	5%	4%	5%	5%	5%	6%	8%	8%
LG	4%	4%	4%	4%	3%	3%	4%	4%	3%	3%	2%	3%
Micromax	18%	18%	19%	17%	19%	18%	19%	17%	17%	18%	15%	15%
Microsoft	0%	0%	0%	0%	0%	0%	0%	0%	3%	2%	3%	3%
Motorola	4%	8%	7%	5%	5%	5%	5%	5%	6%	5%	5%	6%
Nokia	14%	13%	14%	12%	11%	10%	11%	10%	9%	8%	6%	6%
Samsung	22%	20%	20%	19%	17%	18%	17%	17%	18%	18%	19%	20%
Sony	11%	11%	11%	11%	10%	11%	12%	13%	12%	11%	10%	10%
Xiaomi	0%	0%	1%	4%	6%	4%	4%	4%	5%	5%	4%	4%
XOLO	13%	12%	13%	11%	10%	8%	7%	7%	6%	6%	5%	5%
Total	100%	100%	100%	100%	100%	100%	100%	100%	100%	100%	100%	100%

Apple

Apple brand search share increased from 2% to 5% because of release of iphone 6 and 6 plus. After Sep. 14 they’ve been able to maintain through-out the year. 

Nokia v/s Microsoft

Nokia trend is declining and Microsoft is inclining. But if we see the combined trends of both, they’re declining.

Top 3 Brands: Samsung, Micromax, HTC

Samsung and Micromax are fighting neck-to-neck in terms of popularity. Samsung got a dip in middle of the financial year but managed to maintain in the last months.

Flipkart exclusive brands: (moto, Xiaomi, Asus Zenfone):

 

About Smartprix.com:

Founded in December, 2011, Smartprix.com is a fast-emerging price comparison site that provides the ease and convenience of comparing prices of consumer electronics, to shoppers. The brainchild of two IIT Delhi students, the company aims to provide the best-in-breed comparison-shopping experience across a wide array of electronic products like mobiles, laptops, tablets and cameras to name a few. An automated operational system ensures that the company works phenomenally well with minimal manpower support.

Providing a cutting-edge platform where patrons can make the right choice at the right price, the site that mainly thrives on mobile price comparison has now extended its orbit to include all kinds of books. Besides offering the price information of mobiles across various websites, Smartprix.com also presents the best mobile phones by giving them a spec score. The company derives a significant part of its revenue from affiliate commissions that are raised through advertisements from other vendors. 

With over a million people visiting the website monthly, Smartprix.com offers a user-friendly platform where shoppers can indulge in valuable search for products on the basis of features, brand and price band, compare them and then finally zero in on a particular product. By providing hassle-free navigation and innovative user-interface design, the company markets itself through social media, google ads and word of mouth publicity.

Smartprix.com works with the intention of providing unbiased information about products and their prices. It wishes to establish its reputation as the most trusted and effective online destination for making informed purchase decisions.