Rocky S announced the brand ambassador for Eurico

Rocky S announced the brand ambassador for Eurico 

-         Rocky S is on a mission to cottonize the world with Eurico

Mumbai, 28th May 2014: Eurico, the finest quality cotton brand was launched in India today, announcing ace designer, Rocky S as their brand ambassador. With an aim to create a space for itself in the premium and luxury cotton segment, Eurico has entered the Indian markets. Eurico stands for style and sophistication and with Rocky S, the brand offers a collection that speaks of pure elegance and excellent class of modern and contemporary style.

Speaking about the association, Rocky S said, “It is an honor to be associated with Eurico. I love premium cotton and this association gives me great scope to display my creativity with cotton fabrics. It is really an exciting feeling as the aim is to offer the customer the best in cotton emphasizing on style, class and sophistication”

Speaking about Eurico’s association with Rocky S, Mr. Shridhar Soni, CEO, Eurico stated, “A pleasant perspective and a sensitive approach towards life and beauty are significantly reflected in Eurico. These values are also shared by, Rocky S, the new face of Eurico, who is a young, talented designer and a phenomenal game-changer in his own right. He is one of the top fashion designers in India. Having an artistic mind and a flair for creativity, he has always ingeniously created designs which have not only been creatively applauded, but also deemed as trendsetters. The Eurico collection is contemporary and classic and Rocky exhibits the same through his work. Thus the decision to rope in Rocky S as Eurico’s brand ambassador has been unanimous across all levels.”

About Eurico:  Eurico derives its name from European Cotton. Cotton has always wooed people with its comfort level. It’s the vat dyeing facilities and innovative experimentation of Eurico, which has breathed life into seemingly dull fabrics such as cotton. Moreover, with its bold new creative designs, vibrant colors and ultra-cool fabrics and an R&D team which will continuously strive to reinvent different forms, weaves, designs and colors in the fabric. Eurico teaming up with Rocky S is a definite start of a dynamic cotton revolution.