June 17, 2013
Mumbai
DISNEY
CHANNEL TAKES A PLANE-LOAD OF WINNERS TO HONG KONG DISNEYLAND AGAIN!
Gala event sees 30 winner kids from
across India walk the catwalk for celebrated designers Shantanu and Nikhil’s
special Disney collection
Disney Channel's Jet Set 2! campaign
generates staggering 8.3million entries
Disney
Channel, the number one entertainment destination for kids and families went
full throttle as the magical fairytale of Jet Set 2! culminated today with
30kids and their families set to fly to Hong Kong Disneyland.
Generating
a staggering 8.3 million entries, Disney Channel's Jet Set 2! surpassed last
year’s 6 million entries and has seen winners from across all corners of the
country, including cities such as Guwahati, Amreli, Patiala, Jagdalpur,
Jabalpur along with Nagpur, Nashik, Bangalore, Mumbai and more.
“In
line with Disney’s philosophy of providing magical experiences for the family,
Jet Set 2! gives 30 winners and their families a fabulous opportunity to
experience the Disney magic first hand by allowing them to travel together to
the ‘happiest place on earth’ – Hong Kong Disneyland," said Bikram Duggal,
Director - Marketing, Media Network, Disney-UTV
"We're
delighted to welcome the winning families to the Hong Kong Disneyland
Resort. India is one of our most
important emerging markets and it is our great pleasure to work with Disney
Channel India again for Jet Set 2, bringing the unique Disney magical
experience to our Indian guests,” said Wendy Chu, Director, Marketing, Hong
Kong Disneyland Resort. “The winning
families will be able to visit our newest attraction Mystic Point, the
one-of-a-kind themed area has never been seen in any of our Disney parks
worldwide, which was recently opened in May 2013.”
Following
last year’s successful event, Disney Channel, in association with Jet Airways,
unveiled an aircraft adorned with Disney characters featuring in a brand new
design. The newly Disney plane from the fleet of Jet Airways will take to the
domestic skies beginning 20th June.
Disney
Channel also announced an exclusive association with renowned Indian designers
- Shantanu and Nikhil to create a
special signature line inspired by the Disney Channel Jet Set Go theme for the
winning kids & Disney Channel cast. The winners, dressed in the designer
range at a grand fashion show were joined by the cast of popular Disney Channel
shows - ‘Best of Luck Nikki’, ‘The Suite Life of Karan and Kabir’ and ‘Shake It
Up'. Disney’s beloved Mickey Mouse and Donald Duck were also on hand for a
grand appearance!
Celebrated
designers Shantanu and Nikhil said “Disney Channel’s Jet Set 2! is a fantasy
journey that began with the kids winning a wonderful trip to happiest place on
earth. While our designs narrate the story of Jet Set 2!, it was brought to
life by the stars of this campaign – the lucky kids, when they walked the
catwalk with their icons Mickey Mouse and Donald Duck. It was heartening to see
the spark on their young faces and made it one of our most cherished creations
ever”
"The phenomenal response to the
campaign, now in its second year, demonstrates the brands unique ability to
connect so well with audiences. Our association with renowned designers
Shantanu and Nikhil for the Disney inspired line, unveiled today through the
winner kids, only added to the excitement and celebrations,” said Bikram Duggal.
PRESS
ADVISORY for PHOTO OPPORTUNITY
DISNEY
CHANNEL’s JET SET 2 PLANE WRAP& FASHION SHOW: MUMBAI, JUNE 17, 2013
The photo
opportunity provided to select press to highlight the fashion show alongside a unique
plane wrapped with Disney characters – Mickey and Friends, in the presence of
Disney celebrities – Mickey Mouse and Donald Duck along with the cast of Disney
Channel’s popular shows and 32 winner families of the Jet Set 2 Campaign across
India. The event willalso have popular Indian designers Shantanu and Nikhil addressing
the media. Therefore, we require your support to ensure that this very
important photograph, which will be transmitted globally across all of our
media partners, is truly “Disney” in terms of quality, fun and relevance. The
picture should uphold the integrity of our characters and ensure the event is
portrayed in the most appropriate manner.
We would appreciate if you/ your team would keep in mind the
following guidelines when selecting the ideal photo for print:
The Plane
·
The iconic Disney branded plane needs to be well
defined in the frame of the image
·
Digital manipulation of the character images on
the plane is not permitted
·
The characters on the plane cannot be cut or tampered
or misrepresented in any form
The Characters – Mickey
and Donald
Please do not photograph the Characters until the photo pose
is established. Photographs taken from a “behind the scenes” perspective are
not the best representation of the Characters for the intended audience
·
The characters can be photographed from the
waist up. Images in a tighter frame tend to make it difficult to identify the
characters
·
Because the character’s facial expressions are
static, we would appreciate if you can ensure that your chosen photo has both
eyes are directed towards the lens
·
Character appearances are limited to a maximum
of 20 minutes
·
Digital manipulation of the images of the
characters is not permitted
·
Sufficient timing will be allocated for each
photographer to present their photographs to Disney team prior to departing to
ensure the best shots are captured as per the best possible standards and
guidelines
Equipments and other
requirements
·
You are advised to carry a wide lens for your
camera since the objective is to capture a Boeing
·
Given the unpredictable light conditions due to
monsoons, you are advised to also carry a flash. We will ensure to provide
adequate lights at the venue for your photographs
·
Platforms and a media enclosure for the
photographers and news channels, which best captures the plane, has
beenconstructed at the venue
Others
·
We would appreciate if you could ensure your
photo does not capture any 3rd party branding, graffiti, waste bins, public
conveniences and unsuitable images that are not kids and family friendly
·
Apart from the area assigned to the press,
photography outside the hangar is strictly prohibited and will result insevere
consequences. Please consult the Publicity team present before capturing any
shots within the hangar.
Welcome to the
wonderful world of Disney in India.
For over 85 years, The Walt Disney Company
has been the preeminent name in the field of family entertainment; the Disney
name has symbolized
creativity, innovation, trust, decency, optimism and quality.
Disney, together with its subsidiaries and
affiliates, is a leading diversified international family entertainment and
media enterprise with five business segments:
·
Media Networks – Walt Disney Television
International, Disney Media Distribution, ESPN
·
Disney
Interactive Media Group-Disney
Interactive Studios; Disney Online; Disney Online
Studios; Disney Mobile; Playdom;
·
Studio Entertainment– Walt Disney Studios Motion Pictures
International, Walt Disney Studios Home Entertainment, Disney Music Group,
Disney Theatrical Group
·
Disney Consumer Products – Consumer Products, Publishing
·
Parks and Resorts –DisneyDestinations International
Disney is a Dow
30 Company, had annual revenues of over US$40.9billion in its most recent
fiscal year. Worldwide, The Walt Disney Company has approximately 156,000
employees.
In 2011, Disney
was named #1 in Entertainment on World's Most Admired Companies by Fortune for
the second year in a row[1],
#9 in Interbrand Best Global Brands study[2],
and #1 in the media entertainment category. The Landor Company’s 2010 Breakaway
Brands survey ranks Disney as the 10th fastest brand value growth
company from 2006 to 2009 [3]and
in July 2010, Forbes named Disney at #20 in The World's Most Valuable Brands
survey, the only entertainment company to appear in the top 50 list[4].
Disney’s Strategic
Priorities
Since its founding in 1923, Disney has remained
faithful to its commitment to produce unparalleled entertainment experiences
based on the rich legacy of quality creative content and exceptional
storytelling. The Disney brand name resonates with families around the world
through universal family values that are at the heart of all Disney content:
Quality, Storytelling, Innovation, Decency, Community, and Optimism.Across all of our businesses, Disney is
focused on three strategic priorities:
·
Creating quality and
innovative content that continues to differentiate Disney as best-in-class;
·
Deploying cutting
edge technologies to showcase our content for early competitive advantage while
enhancing the customer experience; and
·
Expanding and adding
depth to our global presence, particularly in emerging markets
Disney’s International
Focus
The Walt Disney Company in India
opened in July 2004 with its head office located in Mumbai and significantly
expanded its footprint in India in January 2012after acquiring,through a
subsidiary, a controlling interest in UTV, one of India’s premier media and
entertainment companies.With
Disney and UTV assets combined, Disney is one of the leading film studios and film distributors in India,
one of the largest TV networks with nine popular channels and full local
production capabilities, and a strong player in the area of digital media and mobile
and social games. Building around five core brands – Disney, Marvel, UTV,
Bindass and Hungama – the new organization is dedicated to developing and
distributing the best entertainment for Indian consumers of all ages.The
expanded portfolio of brands and franchises presents a broad range of
opportunities in a number of established businesses including consumer
products, publishing, live and home entertainment.
MEDIA NETWORKS
The combined network of nine Disney and UTV channels is
one of the leading entertainment destinations for kids, youth and families,
with more than 100 million viewers each week[5]. The
Disney network, consisting of
Disney Channel, Disney XD and Hungama is India’s #1 kids network. The network
reached over 161 million viewers across age groups in India in 2011, including
over 41 million kids age 4-14 and 17 million mums age 25-44. UTV, with 20+
years of legacy in the TV business, presents a compelling mix of local
content andglobally acclaimed shows and movies in multiple Indian languages
across its six acclaimed channels.
·
Disney Channel India offers aengaging
blend of quality Disney entertainment and distinctive, original programs that
kids love and families trust and enjoy. Featuring popular animated series such
as Phineas &Ferb, Best of Luck Nikki, Art Attack, as well as Disney movies. The channel’s multi-genre
programming is available in Hindi, English, Tamil and Telugu, targeting kids
age 4 to 14 and their families.
·
Disney XD showcases live-action and animated
programming for kids age 6-14, targeting boys and their quest for discovery,
accomplishment, sports, adventure and humor. Spanning TV and online platforms,
Disney XD branded content includes series, movies, short-form, as well as
sports-themed programming, and was the first kid’s channel available
in 6 language feeds: Hindi, English, Tamil, Telugu, Bengali and Marathi. It is
also the only kids channel to be associated with cricket, with hugely
successful partnerships with the ICC Cricket World Cup 2011 and the Champions
League T20.
·
Hungama TV is India’s first 24-hour kids channel
(age 4-14) that offers multi-genre, localized and acquired programming in
Hindi, Tamil and Telugu. Developed for kids and also featuring kids, the
channel’s broad range of shows include drama, action, game shows and animation
that appeal to all sub segments.
·
UTV Bindass is a leading youth channel and has
developed a strong following with its many new show formats, integral focus on
music and innovative campus programs. Bindass has brought a stream of hit shows
to young audiences, including Shakira,
Sun Yaar Chill Maar, 3rd Degree, Dadagiri, and also initiatives like Campus Attack, Bindass Buddies and the I
Change movement that inspires change on key youth issues.
·
UTV Action caters to male audiences looking for
mainstream Hollywood action movies in Hindi, and is known for marketing
initiatives that get audiences talking, ranging from mass skydiving to fantasy
cricket games. UTV Action also offers Indian advertisers an alternative to
cricket to reach the elusive male viewer.
·
UTV Movies celebrates the passion for Bollywood,
offering more than 450 hit Hindi movie titles, including the latest
blockbusters including Guzaarish, No One Killed Jessica, Tere Bin Laden, Kartik Calling Kartik, Aisha,
and LSD – Love Sex AurDhoka& Kites.
Jeeyo Bollywood –to live Bollywood – is the channel’s brand philosophy.
·
UTV Action Telugu carries forward the success of
UTV Action and offers Telugu-dubbed Hollywood action blockbusters within three
months of its Indian television premiere, and now has a library of over 250
titles that is expanding to meet a growing demand from the Andhra market.
·
UTV World Movies offers India audiences looking
beyond Bollywood and conventional Hollywood a feast of world culture through
critically acclaimed movies from 40 countries around the globe. Through
distribution partner Shemaroo, the channel has also released over 30 titles on
home video.
·
UTV Stars is a leader in the Bollywood
Entertainment genre, a co-presenter of top events in India’s fashion world, and
the ‘intimate insider of Bollywood’. Endorsed by a prestigious line up of
industry bigwigs, the channel features unique shows like Live My Life that allows fans to live like their favorite stars for
a day, news and feature segments on the most watched Bollywood stars.
·
ESPN has a presence in India through ESPN
STAR Sports (ESS), ESPN’s joint venture with STAR that broadcasts under the
leading ESPN, Star Sports and STAR Cricket channel brands. ESS showcases a
variety of premier sports from around the globe and broadcasted the Cricket
World Cup in 2011.
Disney Media Distribution distributes more than 30,000 hours of programming in multiple languages to over 1,300 platform partners in 240 territories worldwide. DMD works closely with Indian broadcasters to provide dubbed content in local languages that appeal to local audiences and is the exclusive regional distributor of Disney Channel, Disney XD and Hungama TV. In 2010, DMD signed a multi-year agreement with Sun Distribution Services for channel distribution of Disney Channel, Disney XD and Hungama TV, taking Disney content across multiple platforms including Cable TV, Direct-to-Home (DTH) and IP-TV.When it comes to local content productions, UTV Productions hascreated some of the best known properties such as the dance reality show Dance India Dance, business reality show The Assignment and daily soap Dil se di dua…SaubhagyavatiBhava. In the south, UTV Productions is known for popular regional language shows such as RakthaSambandham, Athiradhi Singer, Amman and Deala No Deala.
DISNEY INTERACTIVE MEDIA GROUP (DIMG)
Disney
understands how technology plays a pivotal role in making its entertainment
more compelling and in extending its reach in the Indian market.With the
addition of UTV’s Indiagames, one of
the country’s leading gaming companies, to its portfolio, DIMG and UTV combined
representsone of India’s leading publisherin mobile content.
Known for its
immersive, connected, interactive experiences across console, online, mobile
and social networks, DIMG hasproduced a portfolio of popular digital content,
such as Where’s My Water?, the worldwide #1 game on the iTunes App
Store, and hit games like Aladdin
(India’s most purchased mobile game with over 7.5 million downloads), Jungle Book, and Disney Cricket. DIMG also manages Disney.in, disneyxd.in and hungamatv.com, which are
consistently among the top websites for Indian families and kids.[6]In 2010, DIMG
launched Club Penguin along with a localized rupee payment gateway, and it is
now the largest virtual world in the country.UTV’s Indiagamesdevelops and
publishes content for all major technology platforms and distributes content to
mobile operators in over 75 countries. UTV has also developed new interactive services
such as Audio Cinema, DivyaKathayein (devotional content on mobile in 7
languages), and UTV Digital Studio and Music with a library of over 15,000
songs.
STUDIO ENTERTAINMENT
Bringing
together the best of both worlds, Walt
Disney Studios Motion Pictures and UTV
Pictures represent one of the leading film studios in Indiameasured by box
office, with full capabilities to produce high quality Disney and UTV branded
films locally as well as distribute international releases from The Walt Disney
Studios, Pixar Animation Studios and Marvel Studios.
Walt Disney
Studios Motion Pictures distributes films under Walt Disney Pictures, Walt
Disney Animation Studios, Pixar Animation Studios, Disney Nature, Touchstone
Pictures, Dreamworks and Marvel. The Studio’s recent box office successes
include Cars 2 and Pirates of the Caribbean 4, which are
also the biggest animation and live action title of all time in India. In 2010,Prince of Persiabecame the highest grossing
western film in India, and Disney’s first live action Hindi feature Do DooniChaar won 11 Industry awards
including the National Award for Best Film.UTV Motion
Pictures as a dominant player in Bollywood in the past decade has created,
developed, filmed, distributed and marketed some of India’s most successful
films, such as Swades, Rang De Basanti, No One Killed Jessica, Rajneeti,
andDelhi Belly.
The
magic of the big screen is transported into Indian homes through Walt Disney Studios Home Entertainment
(WDSHE), which allows for a greater access to the rich library of titles
under Walt Disney Studios and UTV Motion Pictures through rental and
sell-through home entertainment markets worldwide, as well as introducing them
directly to consumers through retail channels. In India, Disney’s most popular
Blue-ray and DVD titles include Up, Tinker Bell, Snow White and the Seven Dwarfs, The Lion King, Jungle Book,
Pirates of the Caribbean 2(the
highest selling DVDs of all time in India), as well as select UTV Motion
Pictures blockbuster titles, like Raajneeti
and Udaan.
Offered under the Disney Live! and Disney On Ice brands, Disney Theatrical Group (DTG)in partnership with Feld Entertainment has brought a number of family-friendly shows including The Mickey Mouse Show to New Delhi and Mumbai, building relevance with Disney’s beloved characters and stories with once-in-a-lifetime stage performances.
DISNEY CONSUMER PRODUCTS (DCP)
Disney is the
largest retail character licensor in the world with US$28.6 billion in character
merchandising retail sales globally in 2010.Disney Consumer Products (DCP)works with over 90 licensees across
all categories inIndia to develop Disney franchises into everyday product
opportunities for consumers of all ages and lifestyles. In November 2010,
Disney and Net Distribution Services announced a multi-year E-commerce agreement, to sell authorized Disney branded
products on disney.in/shopping, extending DCP’s
reach beyond large cities and making a compelling Disney merchandise collection
online and just a few clicks away.
DCP’s lines of
business include: Disney Toys, Disney Fashion & Home and Disney Food, Health & Beauty (FHB),
Consumer Electronics, Stationery, Publishing and Retail Sales and Marketing
(RSM). Disney Publishing Worldwide (DPW),
also the biggest publisher of children’s books in the world, has over 500
titles published through local licenseesand runs a growing direct retail
business with over 120 titles.
DISNEY DESTINATIONS INTERNATIONAL
When Disneyland
debuted in Anaheim, California, on July 17, 1955, Walt Disney created a
destination built around unique storytelling experiences and ushered in a new
era of family entertainment. Disney Destinations is part of Walt Disney
Parks and Resorts and encompasses 11 theme parks at five of the world’s leading
family vacation destinations- Disneyland Resort, Walt Disney World Resort,
Tokyo Disney Resort, Disneyland Resort Paris and Hong Kong Disneyland. In India, the team is responsible for the
promotion of the Anaheim, Orlando, Hong Kong and Paris Parks and Resorts as
well as the Disney Cruise Line and represented by AviaRepsbased in Mumbai.
DISNEY’S CORPORATE CITIZENSHIP
Being a good
corporate citizen is a time-honored Disney tradition everywhere around the
world. Disney plays an active role in the communities where its employees work
and live. In India, Disney’s corporate citizenship efforts focus on three key
areas: Compassion, Conservation, and Creativity. In 2011, DisneyVoluntEARs
contributed more than 3,000 hours of service through key projects, including
nature conservation at Sanjay Gandhi National Park, Chennai, with Exnora Green
Pammal that works with 17,000 households; a public park redevelopment in New
Delhi that benefitted over 1,200 families; and also by participating in key
community events like the Mumbai Marathon for the Make-A-Wish Foundation.
A Timeline of The Walt Disney Company in
India
- 1901: Founder Walt Disney born.
- 1923: Disney Brothers Cartoon
Studio founded. Renamed The Walt Disney Company in 1986.
- 1928: Walt Disney creates Mickey
Mouse.
- 1929: Disney’s consumer products
business begins with the first Mickey Mouse writing tablet.
- 1955: Disneyland opens in
Anaheim, California, USA.
- 1983: Disney Channel launches in
the USA.
- 1983: Tokyo Disney Resort opens -
the first Disney theme park outside of the USA.
- 1990: UTV incorporated.
- 1992: Launch of Satellite TV in
India, UTV commissioned for 10 shows.
- 1994: UTV gives India its first
daily soap, ‘Shanti’.
- 1996: Disney acquires Capital
Cities/ABC.
- 1996: News Corp acquires
strategic stake in UTV. WarbugPincus makes first media investment in Asia with
UTV.
- 2004: The Walt Disney Company
(India) founded with its head office in Mumbai.
- 2004: Disney Channel, Playhouse
Disney Programming block and Toon Disney launch in India.
- 2004: UTV launches Hungama,
India’s first local kids channel.
- 2004: UTV launches India’s first
Movie Studio with ‘Lakshya’ and ‘Swades’.
- 2005: UTV goes public on NSE
& BSE.
- 2006: Disney acquires Pixar
Animation Studios.
- 2006: Disney acquires Hungama TV
India from UTV and a stake in UTV.
- 2007: UTV co-produces India’s
first crossover film ‘The Namesake’.
- 2007: UTV acquires Indiagames.
- 2007: UTV launches Bindass.
- 2007: Toon Disney rebrands to
Jetix.
-2008: Disney further increases its stake in UTV.
- 2008: UTV launches UTV Action,
UTV World Movies and UTV Movies.
- 2008: UTV enters the interactive
and digital space.
- 2009: Disney acquires Marvel
Entertainment.
- 2010: Jetix rebrands as Disney
XD.
- 2011: Playhouse Disney relaunches
as Disney Junior India.
- 2012: Disney acquires controlling
interest in UTV.
[1] Fortune Blue Ribbon Companies 2011
http://money.cnn.com/2011/03/02/news/companies/most_admired_intro_short.fortune/index.htm
[2]Interbrand 2010
http://www.interbrand.com/en/best-global-brands/best-global-brands-2008/best-global-brands-2010.aspx
[3] Landor Breakaway
Brands® study
http://www.landor.com/index.cfm?do=thinking.article&storyid=821&bhcp=1
[4] Forbes Worlds Most Valuable Brands 2010 http://www.forbes.com/2010/07/28/apple-google-microsoft-ibm-nike-disney-bmw-forbes-cmo-network-most-valuable-brands_slide_21.html
[5] Source: Television Audience Measurement India (TAM
India) – most widely TV accepted audience measurement system in India.
[6]Based on rankings by independent third party online
tracker and rankings- www. alexa.com
Bikram Duggal
Director Marketing, Media Networks, Disney-UTV
Bikram Duggal is
Director, Marketing Media Networks,
Disney UTV and spearheads marketing for a bouquet of nine channels across three
genres - Youth - bindass® & UTV STARS, Movies- UTV Movies, UTV Action, UTV World Movies and
Kids - Disney Channel, Disney XD, Disney Junior and Hungama TV.
In this role
Bikram is responsible for formulating the marketing strategy for Disney UTV
media networks and build the key television and company franchises which
include Best of Luck Nikki, Mickey
Mouse, Emotional Atyachaar and Superdude.
In his career
spanning 15 years, Bikram has worked with global brands across multiple
categories in companies like JWT, Lowe, and HUL. In his last assignment before
joining Disney, Bikram founded his own venture - Locus Infotainment Pvt. Ltd
and also worked as the Director Marketing – South Asia for Turner
International.
BRAND PROFILE
Culling the essence and emotions of Indian culture and marrying it with a modern western sensibility, Shantanu & Nikhil have a deeper, less obvious take on this new exotic fusion. Their ensembles present eternal femininity draped in lush classicism.
With their unique subtext of delicate details, simple harmonies and rich textural formats, the brand has come to epitomize refinement and luxury in fashion. While keeping the handwriting essentially subtle with Indian monochromatic tones, the language is most definitely contemporary and silhouette centric.
A color palette that envelops India in its purest form, from the virginal whites to the vintage chromes have in fact become a true signature of Shantanu & Nikhil, priding themselves on the philosophy that a smart interplay of vintage colors on beautiful Indian skin tones is what makes India such a hugely inspirational land of cross-cultures and future global trends
The creative half of the team, Nikhil Mehra pursued his Masters in Fashion from Fashion Institute of Design & Merchandise (FIDM), Los Angeles, while Shantanu completed his MBA in finance from Ohio State University.
The creative half of the team, Nikhil Mehra pursued his Masters in Fashion from Fashion Institute of Design & Merchandise (FIDM), Los Angeles, while Shantanu completed his MBA in finance from Ohio State University.
Thereafter, Nikhil worked directly under Mrs. Gray for St. John Knits, while Shantanu was with the corporate finance wing of General Motors. Their love affair with USA ended in 1999, after which both came back to India to chase their dream of launching a fashion brand that could be housed in the very essence of a business of fashion set-up.
"We believe that we are the best combination of art and commerce in the creative world of fashion. This mindset is what prompted us to cross-synergize our respective backgrounds into something worthwhile that could withstand the pressures of the ever-challenging and the ever-evolving fashion industry".
Hence, the birth of Shantanu & Nikhil in 2000
These daring designers were among the first to venture into redesigning an entire look for the Indian superstar, Amitabh Bachchan, a look which took Gaming on Indian Television by storm.
These daring designers were among the first to venture into redesigning an entire look for the Indian superstar, Amitabh Bachchan, a look which took Gaming on Indian Television by storm.
Shantanu & Nikhil have dressed the best of the best ranging from leading sports personalities of the world like Serena Williams, Sania Mirza, Zaheer Khan, Irfan Pathan, Glen McGrath, Stephen Fleming to Bollywood stars like Hrithik Roshan, Shahrukh Khan, Dia Mirza, A.R..Rehman, Kunal Kapoor, Abhay Deol, Kareena Kapoor, Sameera Reddy, Sonam Kapoor Priyanka Chopra, Katrina Kaif, Shilpa Shetty, Deepika Padukone and Sonakshi Sinha.
Their sophisticated design aesthetic goes beyond the ramp to the field of cricket, where they have recently designed the highly popular Mumbai Indians Jersey for the Indian Premier League (IPL).
The brand’s recent historic tie-up with sportswear giant Adidas makes them the only Indian designers in the world after Stella McCartney and Yohji Yamamoto to have collaborated on such a strategic alliance.
In 2012, Shantanu & Nikhil celebrated 12 years of decadence in fashion.
Enriched with the experience of seamlessly bringing together vintage and modern Indian sensibilities, they extend their presence through the following three Brand extensions
·
LABELS
1.Shantanu & Nikhil: Couture label catering to contemporary womens and
mens wear
The couture brand communicates the impeccable use of Indian Fabrics with
antique hand crafted embroideries having contemporary surfaces and extremely
avant garde drapes, silhouettes, announcing the modern Indian bride.
2.S&N Drape: Contemporary Diffusion
The bridge brand of Shantanu & Nikhil philosophizes the usage of Indian
drapes in a modern setting which is extremely body conscious and sensual.
3. S&N Co. : Though our collaboration with Consotium Gifts, we extend
client delight to the clients business interests and sports passion. Its pioneering
design consultancy arm has created new benchmarks of user-utility and
exclusive luxury style statements throughwell researched and a uniquely designed
range of offerings.
4. S&N Adidas: Contemporized Pret-a-Porter
The recent breakthrough Ready-to-wear venture with the sports giant Adidas,
reaches out to the youth by contemporizing the modern Indian drape
with cutting edge design techniques, making it sport elegant.
BRAND COLLABORATIONS
A breakthrough joint venture making Shantanu & Nikhil only the third designers
in the world to collaborate on a prêt-a-porter licensing model.
Recognizing Shantanu & Nikhil as fashion design pioneers and astute business
leaders, it’s the only Indian fashion corporate chosen by global sportswear
leader Adidas to exclusively build a unique line of luxury and trendy
sportswear for mass retailing, pan India.
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
E:\Illustrations by Shantanu and Nikhil |
-ENDS-
Disney Channel India: Disney
Channel offers an unparalleled blend of quality Disney entertainment and
distinctive, originally produced programs that kids love and families trust and
enjoy. This includes Disney’s movies and series, sitcoms, family dramas and
live action adventure stories. The channel’s multi-genre programming is
designed to meet the under-served needs of India’s preschool, kids and family
audiences. For more information on Disney Channel India, please visit http://www.disney.in/DisneyChannel.
Hong
Kong Disneyland Resort: Hong Kong Disneyland Resort offers
immersive, unique Disney experiences for all families, generations and ages to
enjoy. Hong Kong is one of only five locations in the world that is home to a
Disney themed park and the many Disney characters that are beloved the world
over, such as Mickey, Minnie, Donald, Stitch and Buzz Lightyear. Since the
Grand Opening in September 2005, Hong Kong Disneyland has received more than 38
million Guests from around the globe. Through the unique product offering and
the world-class service provided by the 5,000 strong Cast at the theme park and
the two hotels, the Resort has received outstanding Guest satisfaction ratings
and a range of awards from the hospitality and entertainment sectors.
Hong Kong Disneyland is
dedicated to serving Hong Kong people through a wide spectrum of community
services programs from helping those families in need, to inspiring creativity
among children and youth, to encouraging the protection of the environment in
the region.
If you want to know more about
us and want to enjoy a unique magical experience, visit us or click on to www.hongkongdisneyland.com for more information.
For the latest news and
photos from Hong Kong Disneyland, please visit our media website at:
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