Mumbai - March 17, 2022
Swedish watch and accessories brand, Daniel Wellington today announced its product expansion; A contemporary eyewear collection and a watch collection inspired by the style icons of the 70’s in the presence of Bollywood actors Mrunal Thakur & Dhairya Karwa at Estella, Juhu.
The unisex eyewear collection has a modern yet timeless appeal that marks the core of Daniel Wellington. It consists of 5 distinct styles with lightweight premium Italian bio-acetate or metal frames. The steel collection is crafted with stainless steel and the frames sport a rimless lens look while the frames of the acetate collection have sharper, more exaggerated edges. Each style has been given a name that represents its unique characteristics: Arch, Ambler, Avion, Lynx, and Grande.
The new watch collection named Quadro Studio is a nod to the 70’s and features a petite square dial and a sleek piano strap. The dial and bezel both have rounded corners and when complimented by the elegant piano link strap the result is a watch that evokes a vintage feel. Available with a refined rose gold plating or vibrant silver finish, customers can choose between a classic white, sophisticated black, or unique, green-patterned dial.
Olof Nordstrom, Head of Design at Daniel Wellington, says, "Moving into the eyewear category is an exciting step for Daniel Wellington as we continue to expand our product portfolio."
Commenting on the launch, Mrunal Thakur said, "I have always loved to experiment with my outfits and my eyewear. For me personally, I think when the right eyewear is styled together with the rights outfits; they make for a classic but a great style statement. Daniel Wellington's new eye wear range is a perfect example of that, each of these are unique and edgy, with the right blend of vintage and elegance. My favourite has to be the Avion and the Lynx ."
Commenting on the launch, Dhairya Karwa said. "I have always been an ardent admirer of Daniel Wellington and I am thrilled to be here. Their new eye wear collection is the season's hottest accessory and a definite must have. I can’t wait to get my hands on them."
· All lenses have a 100% UV (400) protection against UVA and UVB rays
· Comes with branded eyewear case, soft pouch, and cleaning cloth
· Two years warranty on frame & lenses
Specification’s Quadro Studio:
· Featuring an elegant piano strap
· Case thickness 6,55 mm
· Two years warranty
The new eyewear collection is priced at INR 8,499 each and the new Quadro Studio is priced at INR 14,499 respectively.
About Daniel Wellington:
Daniel Wellington is a Swedish watch and jewellery brand founded in 2011. All products are designed in-house in Stockholm, highlighting a commitment to perfected minimalist design and providing the world with timeless style through affordable luxury. Since its inception, Daniel Wellington has sold over 12 million watches, and established itself as one of the most beloved brands in the industry.