Tuesday, October 18, 2016

Third edition of ‘Proud Fathers for Daughters’ concludes successfully

Ace photographers Atul Kasbekar, Prasad Naik & Colston Julian capture father-daughter moments with Saiyami Kher, Pooja Hedge and Mahesh Bhupathi  

October 17, 2016 Mumbai: Ace photographers Atul Kasbekar, Prasad Naik and Colston Julian came together at Mehboob Studios, Bandra on October 15 and 16, to support the cause of girl child education by raising funds for Project Nanhi Kali. As part of this unique initiative - titled Proud Fathers For Daughters - the three photographers captured the unique and loving bond between various fathers and daughters.

Actors Saiyami Kher and Pooja Hedge attended the event with their fathers to lend their support to girl child education and Project Nanhi Kali. India’s top tennis player, Mahesh Bhupathi and his daughter Saira also created some magical moments for the expert lenses of the three photographers.

Indian Idol Meiyang Chang supported Proud Fathers For Daughters by gifting this photo-op to a friend’s husband and daughter. This year 9 Nanhi Kalis and their fathers were gifted the photo-op by generous donors.

At the end of two days 126 father-daughter duos and 9 Nanhi Kalis had posed for their portraits. The funds raised at this event will support 275 Nanhi Kalis!
“The Proud Fathers for Daughters event is one of the most endearing events at Project Nanhi Kali . It truly is heart-warming to see the fathers thoroughly enjoying the event with their daughters while our celebrity photographers capture beautiful portraits. We remain indebted to Atul Kasbekar who helped us conceptualise this innovative way to spread awareness and raise funds for the cause. We are especially grateful to Atul and Colston Julian and Prasad Naik who spent the entire weekend taking amazing photos without charging any fee. We are also extremely grateful to all the people who have chosen to support us by registering for this photo-op or gifting one to their friends and Nanhi Kalis. This has enabled us to support 275 more Nanhi Kalis and secure them with a brighter future” says Sheetal Mehta, Trustee and Executive Director, K.C. Mahindra Education Trust.
The event was the 3rd edition of the successful campaign that began in 2014 and saw Atul Kasbekar and Dabboo Ratnani clicking father-daughter pairs. Many top celebrities have also lent their support to this initiative in the past by posing for Atul Kasbekar’s expert lens. They include Anil Kapoor and daughter Sonam Kapoor, Rishi Kapoor and daughter Ridhima Kapoor, Javed Akhtar and daughter Zoya Akhtar, Sachin Tendulkar and daughter Sara Tendulkar, Leander Paes and daughter Ayana, as well as Alyque Padamsee and daughters Raell and Shazahn Padamsee.

To know more about this unique initiative, please visit www.nanhikali.org/proud-father3

About Project Nanhi Kali
The programme facilitates girls to attend school, thus ensuring their holistic development through the provision of academic, material and social support. At the Nanhi Kali academic support centres, private tuitions are conducted after school hours. These classes help to bridge the gaps in teaching and learning and enable children to reach their grade specific learning competency. Material support consists of a kit typically comprising of two sets of uniforms, undergarments, shoes, socks, a school bag, stationery, note books and even hygiene material for the older girls. The content of the material kit differs region to region and also takes into account the items provided by the respective state governments. Social and moral Support entails, the Project Nanhi Kali team to work closely with the community, sensitising them on the importance of girl child education and against various social evils like child marriage and gender discrimination. The community members are encouraged to take ownership of the functioning of the school. Events are oganised wherein the community members, especially women, participate actively. Thus, we provide a much needed platform to change mindsets and negative attitudes towards the girl child. To know more, please visit www.nanhikali.org.

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About Mahindra

The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.

A USD 17.8 billion multinational group based in Mumbai, India, Mahindra provides employment opportunities to over 200,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractorsutility vehiclesinformation technology, financial services and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, industrial equipment, logistics, real estate, retail, steel, commercial vehicles and two wheeler industries.

In 2014, Mahindra featured on the Forbes Global 2000, a comprehensive listing of the world’s largest, most powerful public companies, as measured by revenue, profit, assets and market value. The Mahindra Group also received the Financial Times ‘Boldness in Business’ Award in the ‘Emerging Markets’ category in 2013.

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