Tuesday, October 13, 2015

Soch launches its first range of Fusion Kurti Suits, the Sia collection

 Bangalore, October 06th, 2015: Soch, India's leading ethnic wear brand that mirrors the new age woman has diversified its range of offerings with the launch of a new category - Kurti Suits.

Mix and match is the newest approach to ethnic wear, the idea of complementing elements to make it look good together is fascinating to many.  Most people find it difficult to pair a kurti or kurta with a bottom because of the color variation or difference in fabrics between the two pieces.

Soch offers a new category / product called Kurti Suits, which makes the concept of mix and match even more lovable. These Kurti Suits are neither restrictive nor heavy like salwar suits; they are a perfect for a variety of events/ occasions. Most salwar suits are expensive because of the fabrics and embellishments used, these kurti suits offered at Soch are very affordable. The price range varies from Rs. 1998 - Rs. 3998. Soch, by launching this new range, lets you buy the complete look at once.

The Sia Kurti Suit range showcases contemporary and ethnic prints & patterns with embroidery of intricate designs. Each of the pieces are beautifully tailored, adding to its elegant finesse. This fusion range houses a variety of cuts and styles, both in kurti’s and bottoms like leggings, chudidhars, palazzo’s, parallel pants etc. Featuring extravagant rich ethnic embroidery, intricate threadwork, contrast prints and piping and bead work, the collection is perfect for every occasion. Classy and sophisticated, a few styles in this collection also come with flattering chiffon dupatta’s to create a ready to wear over all chic look.

The collection is available at all Soch outlets and in www.sochstudio.com


About Soch
Soch launched its first exclusive outlet in February 2005, committed to fashionable range of designer wear for women at affordable price. The company based out of Bangalore, has 54 stores across India at convenient locations in Bangalore, Mysore, Mangalore, Hubli, Chennai, Coimbatore, Cochin, Hyderabad, Mumbai, Thane, Pune Vijayawada, Lucknow, Indore, Bhopal, Belgaum and Visakhapatnam.
Soch is one of the most loved ethnic brands in the country, designed for the modern Indian woman. The brand has redefined the traditional Indian outfit for women of all ages, who effortlessly balance work and home while still looking their best. The brand offers a wide range of stylish and elegant designer ethnic wear like sarees, salwar kameez, kurtis and bottoms. For more information, please visit www.sochstudio.com

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