Thursday, August 27, 2015

NITCO unveils Explorer Edition 2015


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A range of tiles across categories, high on design and built to last
Mumbai, August 2015: NITCO, a leading player in tiles and interior aesthetics solutions provider in India, has launched its latest collection, Explorer Edition 2015. With design and performance at its core, the new launch comprises of a range of tiles that are not only aesthetically beautiful but built to last. These include tiles across all categories from Wall tiles, Ceramic Floor tiles, Glazed Vitrified tiles and Vitrified Double Charged tiles. To meet consumer needs and satiate their exploratory spirit for more wall and flooring options to beautify their homes, NITCO’s Explorer Edition 2015 presents itself as the perfect solution offering a whole new range of designs and colors in tiles under the popular NITCO brands, NITCO Casa, Dura Digi, Duracottura, Trulife range.
Inspired from timeless shapes, forms and patterns that have defined the very foundation of art, NITCO Casa tiles are an eclectic masterpiece. With the help of reactive finish, Casa Wall tiles create an effect of engraved surface. These tiles reflect-off light giving depth to the design. They transform ones home into a gallery of art, painting a magical dream space for itself on the canvas of the future.
The DuraDigi is collection of “The Next Gen Tiles” with designs from wood to slate, stone to marble and geometry. Digitally produced, it is made with a combination of flat and digital printing technology, with the ‘Eclat finish’ which gives a lustrous effect where the design is depicted on the matte surface.
The Dura Cottura collection is a chic yet elite, stylized yet conventional piece of art which is bound to make heads turn. The Classic Elegance with clean structural style defines simplicity and reinforces the feeling of timeless quality.
The Trulife range is inspired from the rhythmic pattern of the nature. Each piece is crafted to add a touch of soothing sophistication to your interior with near to life designs.

Speaking on the Explorer Edition 2015, Mr. Ashok Goyal – CEO, NITCO elaborates, “Consumers are always exploring new designs to style their living space with artistic impressions. With the Explorer Edition 2015, we bring a tiles collection inspired from natural elements and designs which blend into the world of contemporary patterns. These vibrant designs combine “the Old with the New” keeping the world of patterns at its core”.

About NITCO
NITCO Group was established in 1953. It is a leading tile and interior aesthetics solutions provider. Within its fold it has NITCO Tiles (Floor Tiles & Wall Tiles), NITCO Marble and NITCO Mosaic. NITCO has always remained loyal to its core values of innovation, product quality and customer service.
NITCO Group has a wide spread and well established network of 1000 direct dealers and 5000 sub dealers spread over. The company also owns 13 exclusive display centers under the brand name ‘Le Studio’ as well as 130 exclusive showrooms operating as franchisees, known as ‘Le Studio Express’ (LSE) and ‘NITCO Look’.
Address: Nitco Ltd, Nitco House, Station Road, Kanjurmarg (E) Mumbai Maharashtra
E-mail: marketing@nitco.in; Contact: 67521555 Toll free – 18002099898



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