Much like skin, eyes
need SPF too: Time to learn about E-SPF
- Crizal Forte UV is a revolutionary lens that offers remarkable protection to the eyes from harmful UV exposure. It is produced by Essilor International SA, a leading France-based ophthalmic optics company engaged in making corrective lenses
New Delhi, April 2014- We are all
conscious of the damage the sun’s ultraviolet rays cause to our skin and that
is why we ensure we buy sunscreen with high SPF (Sun Protection Factor). While
we use sunscreens to protect our skin, we hardly do anything to protect our
eyes. Did you know that 80% of the information received from the brain is
through the eyes, and medical studies prove that constant exposure to UV radiation
is bad for your eyes?
Then, how do
we protect our eyes from UV exposure? Essilor, the leading French lens manufacturer
who specialize in producing highly innovative technology-backed spectacle lenses
are offering a new weapon against UV exposure for the eyes – Crizal Forte UV –
a revolutionary lens that protects your eyes from UV radiation with a Sun
protection Factor – for the Eyes.
Essilor
International SA is a France-based ophthalmic optics company engaged in making
corrective lenses. Its brands include Varilux, Crizal, Definity, Xperio,
Optifog, Kodak and Foster Grant.
Many of us
vouch for skincare products that provide UV cover; we consciously look for SPF
on the products we purchase, we believe these protect our skin from possible
effects like early ageing, wrinkles, darkening and even skin cancer. Yet, many
of us are ignorant of the fact that UV radiation causes as much damage to the
eyes as to the skin. UV exposure is scientifically known to cause ailments like
cataract, photokeratitis,
photoconjunctivitis and pterygium in the eye. In fact, 1 out of 5 cataracts may
be due to UV exposure. Each year 3 million people go blind from prolonged UV
exposure.
There are
three types of UV radiation: While UV-C is absorbed by the ozone layer and
hence doesn’t cause damage; UV-A and UV-B radiation can have adverse effects on
the eyes and vision.
Today there are lenses that protect you from UV damage but UV rays are not
restricted from the front of the lens only – it has been scientifically proven
than 50% of UV exposure happens from the back and sides of the lens. Essilor using its vast R&D facilities
pioneered the world’s first spectacle lenses that protect you against the
harmful UV rays from both the front and back – Crizal Forte UV.
To measure the protection provided to your eye – all you need to check
is an ESPF for your lens - Eye-Sun
Protection Factor (ESPF) is a new
international index developed by Essilor & endorsed by a third party. It
follows the similar pattern like the SPF, the higher the ESPF the better the UV
protection. Which means that if you have an ESPF of 25 – you are 25 times more
protected from the sun.
“UV radiation is a recognized source of problem for the eyes. However, UV
radiation does not only come from the sun, it comes also from other sources
like welding machines, computer screens, and strong ground reflection from snow
and water. Hence the importance of eye protection cannot be understated. Yet,
while in India there is a lot of talk about SPF for the skin, there is limited
understanding and awareness about E-SPF,” says Mr. Shiv Kumar, CEO Essilor
India.
Cataracts
are the leading cause of blindness in the world. WHO estimates suggest
that up to 20 per cent of cataracts may be caused by overexposure to UV
radiation and are therefore avoidable.
“Besides short-term and long-term effects of UV exposure, life-long
exposure to sun is also believed to be associated with some cancers of the eye
like melanoma. A large number of these eye and vision related ailments can be
avoided if we adhere to sun protection. And there is no better way to do it
than to have UV protection in your lenses,” says Mr. Ram Chandran CBO,
Essilor India.
Product – Information
Crizal
Forte UV offers your eyes protection against dangerous UV from the front and
the back surfaces of the lens, while ensuring the best enduring clarity of
vision. Crizal Forte UV also protects against the five enemies of clear vision:
reflections, smudges, scratches, dust and water.
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