Book challenges popular myths and perceptions through Abuisims
September 04, Mumbai : The city witnessed a fanfare book launch event wherein renowned performer Abu Malik launched his book ‘Rantings of a Mad Man’ in association with Topnotch Events and publishing company Notion Press. The event was graced by his brother and famous music composer Anu Malik.
Abu Malik has turned his WhatsApp Group (by the name ‘Ah’ the full form of which is ‘asshole’) chats into a book. In the rib-tickling book, Abuisims, as the author calls his words of wisdom, question popular perceptions and burst several myths in the process of unearthing life’s vital truths.
From the style of writing to the fact that the entire book is written on WhatsApp, everything about the book is unique hence even the launch event was done in style. During the event, SnG Comedy, one of India’s leading group of professional stand up hosted an hour long podcast with the author for their weekly podcast -- “The Big Question”, wherein he discussed the interesting topics mentioned in the book.
Speaking at the event Abu Malik said, "Through this book, I have tried to communicate that we should enjoy each day to the fullest without taking it too seriously. The book also highlights the impact of widely used connecting medium ‘WhatsApp’ and how it has changed our way of communication. I hope readers across all groups find this book relevant and relatable.’’
Chief guest Anu Malik congratulated the author for coming up with such an important and brave book which unveils the naked truth of many common practices surrounded by us. The book is currently available at bookstores, Amazon, Flipkart and Infibeam.
Other celebrity guests at the event included Tusshar Kapoor, Raju Srivastav, Mohammed Morani and his wife Lucky Morani.