Wednesday, November 16, 2022

KFC’S INDIA SAHYOG PLEDGES TO SUPPORT 1000 LOCAL FOOD BUSINESSES BY 2024


Supports 100 restaurants in Mumbai; extends program to lend support to another 500 restaurants in the next 2 years


Mumbai, 15th November 2022: After successfully supporting local restaurants in Bengaluru, Delhi Hyderabad and Kolkata, KFC’s India Sahyog program announced its next chapter for Mumbai. The Mumbai chapter was inaugurated at the KV auditorium, Institute of Chemical Technology (ICT), in the presence of representatives from partner organizations.

As part of the program, the brand will work with 100 local restaurants and food joints in Mumbai, helping them in business revival through training modules in food safety & hygiene, customer service, profitability and more. KFC’s India Sahyog program was launched in 2020; and is conducted in association with the National Restaurant Association of India (NRAI) and the Food Safety and Training Certification (FoSTaC) program of FSSAI; and aims to support 500 restaurants across the country by the end of 2022. 
 
Speaking about the continued effort to augment the growth of the food industry in India, Moksh Chopra, General Manager, KFC India, said, “While the food industry has been recovering post-pandemic, many small food businesses are still reeling under the impact. As part of our India Sahyog program, we have been working with FSSAI & NRAI over the last two years, to support 400 independent restaurants across Bengaluru, Delhi, Hyderabad, and Kolkata. With the Mumbai chapter, we will support 100 local restaurants in the city. Sensing the need to continue supporting the local food industry, we are extending our pledge to support 500 more such businesses, targeting to work with 1000 local restaurants by 2024."

Dr Shashikant Kekare, Joint Commissioner, Food & Drug Administration (FDA) said, “Over my career I have worked with many brands, but I am yet to come across a brand like KFC India. Usually, any successful company focuses on self-growth, but KFC is making sure that not only are they growing in India, but also helping the local food & beverage industry grow. They're supporting & upskilling hundreds of small businesses, which is truly commendable.”

Commenting on the association with KFC India Sahyog, Meenakshi Chudamani - Head, Operations, Retail Learning, Retailers Association of India (RAI), said, “As a non-profit organization, the RAI has been tirelessly working with the FSSAI to train retailers & small business owners to modernise & adopt best practices to enhance customer satisfaction. I want to take a moment to congratulate KFC India for this wonderful initiative which will surely play an important role in facilitating the growth of restaurant owners across the city. We as RAI will continuously support this initiative and look forward to partner with KFC and FSSAI.”

KFC has been continually making efforts to grow the local food industry in the country. In the past, KFC India and FSSAI have pioneered a street food vendor, training over 1500 street food vendors across 4 states on food safety parameters. Additionally, the brand also undertook a Food Safety Officers capability enhancement program along with the State Food Safety Authorities. 

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