Wednesday, September 17, 2025

Flipkart Marketplace Witnesses 25% Rise in Transacting Sellers Ahead Of The Festive Season


In the last 6 months, there has been a steady onboarding and growth on the seller marketplace platform, particularly for MSMEs
Flipkart’s sellers have witnessed a 30% growth in their business since June 2025, driven by AI-powered insights, simplified tools, and steady onboarding
Categories such as BGM, Fashion, and Electronics are showing strong momentum, with sellers expected to see further acceleration in the upcoming festive season
AI-powered NXT Insights Platform and revamped Seller Hub, enabling smarter festive preparedness
Onboarding new sellers from beyond traditional trade centers, including Kannauj, Khurja, and Shantipur, to expand e-commerce access and nurture emerging hubs of growth
Flipkart Marketplace has over 90 million seller product listings today to serve millions of customers 
Flipkart seller partners have been sensitised thoroughly through continuous awareness campaigns on the Next-Gen GST reforms. For easier implementation, a Simplified Seller Dashboard has been made so that the benefits of GST reductions are effectively passed on to customers.

Bangalore – September 17, 2025: Flipkart, India’s homegrown e-commerce marketplace, continues to strengthen its seller ecosystem as the festive season approaches. With a 25-30% rise in transacting sellers over the last six months and up to 30% growth in the quarter leading up to the festive period (June - August 2025), the Flipkart marketplace is enabling lakhs of MSMEs, artisans, and entrepreneurs to prepare for India’s largest shopping event of the year. Enabled by AI-powered tools, simplified seller solutions, faster settlements, and steady expansion into emerging markets, sellers are capturing stronger growth and are well-positioned for the upcoming festive season. This momentum is being reinforced through training sessions, new formats like Live Commerce, and expanded fulfillment infrastructure, ensuring sellers can scale sustainably during the festive surge.
Since early 2025, Flipkart has rolled out a revamped Seller Hub and Seller App to simplify listing, navigation, and settlements, while streamlining fees and improving delivery speed. Sellers are also using the AI-powered NXT Insights Platform, available free of cost, for real-time analytics on pricing, selection, returns, and market trends, along with CVP (Customer Value Proposition) Insights that provide GenAI-driven recommendations on selection, speed, and inventory. These tools are helping sellers across categories such as Fashion, Books & General Merchandise (BGM), and Electronics respond to festive demand with greater competitiveness.
To support new entrepreneurs, Flipkart’s New Seller Success Program continues to deliver strong results, driving a 2-3X increase in early success rates by offering free onboarding support and dedicated account management during the first 60 days. The company’s seller ecosystem is growing not just in metros, but in cultural and emerging trade centers like Kannauj, known for its perfumes and fragrances; Khurja, a key pottery and ceramics cluster; and Shantipur, renowned for handlooms and textiles. By enabling these hubs to go digital, Flipkart is empowering regional pride and economic resilience while offering customers across India access to truly unique, locally made products. Earlier this year, the company engaged with more than 8,000 entrepreneurs through Seller Summits in Jaipur, Surat, and Delhi, reinforcing its commitment to inclusivity and long-term seller empowerment.
Sakait Chaudhary, SVP and Head of Marketplace, Flipkart, said, “The festive season is a pivotal opportunity for our seller community, and Flipkart remains committed to helping them succeed. Through AI-led platforms like NXT Insights and simplified Seller Hub operations, we are equipping sellers with the right tools and knowledge to drive growth with confidence. The emergence of new trade hubs such as Kannauj and Khurja, alongside strong momentum in categories like Fashion, Electronics, and BGM, reflects the inclusivity and resilience of our marketplace. As we enter the festive season, we remain committed to supporting sellers in maximising opportunities while delivering value and trust to customers across India.”
Trisha Talasani, owner of BTMVentures, Hyderabad, said, “The festive season is the most important time for our business, and Flipkart has made it easier to prepare and grow. With the updated Seller Hub and NXT Insights, I am able to track what is working, plan my inventory, and make quicker decisions. As a grooming category seller from the South, it’s encouraging to see my business grow 400% this year through Flipkart’s continued support. The right tools and guidance from account managers have helped me to build a successful online business.”
These initiatives reflect Flipkart’s broader goal of building an inclusive, responsible, and growth-led marketplace. As festive demand builds, Flipkart continues to unlock new opportunities for sellers across India, enabling digital commerce not just to be a platform for transactions but a driver of transformation and sustainable growth.
Flipkart is committed to simplifying GST compliance for its sellers, ensuring they can seamlessly pass on the benefits to their customers. Flipkart is driving transparent communication on revised GST slabs and their implications, and has simplified the seller dashboard with automatic backend updates of new GST slabs. Detailed training sessions and webinars are being organised to address any seller queries regarding GST changes.

About the Flipkart Group 

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money. 
 
Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians. 

For more information, please write to media@flipkart.com

Ganesh Consumer Products Limited’s Initial Public Offering to open on Monday, September 22, 2025, price band set at Rs 306 – Rs 322 per Equity Share



 
Price band of Rs 306 – Rs 322 per Equity Share bearing face value of Rs 10 each (“Equity Shares”)
Bid/Offer Opening Date – Monday, September 22, 2025 and Bid/Offer Closing Date – Wednesday, September 24, 2025. Anchor Investor Bidding Date is Friday, September 19, 2025
Minimum Bid Lot is 46 Equity Shares and in multiples of 46 Equity Shares thereafter

Mumbai, September 17, 2025: Ganesh Consumer Products has fixed the price band of ₹ 306/- to ₹322/- per Equity Share of face value ₹ 10/- each for its initial public offer (“IPO” or “Offer”).
The Offer will open on Monday, September 22, 2025, for subscription and close on Wednesday, September 24, 2025.
Investors can bid for a minimum of 46 Equity Shares and in multiples of 46 Equity Shares thereafter.
Equity shares outstanding as on date 36,373,259 Equity Shares of ₹ 10/- each
The Offer is a combination of Fresh Issue for ₹ 130 crore and an Offer for Sale of 86,58,333 Equity Shares.
The proceeds from the Fresh Issue to the extent of ₹ 600 million will be utilised for prepayment / repayment of all or a portion of certain outstanding borrowings availed by the Company, ₹ 450 million will be utilized for funding capital expenditure for setting up a roasted gram flour and gram flour manufacturing unit in Darjeeling, West Bengal and balance for general corporate purposes.     
The company is a FMCG company headquartered in Kolkata, West Bengal and in terms of value sold in Fiscal 2025, it is the third largest brand of packaged whole wheat flour (atta) and largest brand in wheat-based derivatives (maida, sooji, dalia) in east India. (Source: Technopak Report)
In east India, in terms of value for Fiscal 2025, the Company is also one of the top two players for packaged sattu and besan (which are gram-based flour products) with a share of nearly 43.4% (sattu) and nearly 4.9% (besan) for respective products, with a growing presence in various consumer staple categories such as spices and ethnic snacks. (Source: Technopak Report). 
In West Bengal, the company has a share of approximately 40.5% by value sold in Fiscal 2025 for wheat-based products including wheat flour, maida, sooji and dalia. (Source: Technopak Report) and an omni-channel presence through its general trade channels, modern trade channels and e-commerce channels. 
As of March 31,2025, the Company services its general trade channel with over 28 C&F agents, 9 super stockists and 972 distributors. Also, as on March 31, 2025, the Company’s product portfolio comprises of 42 products with 232 SKUs across its various product categories.
The Company offers a range of consumer staples comprising of whole wheat flour (atta), wheat and gram-based value added flour products (including, refined wheat flour (maida), semolina flour (sooji), roasted gram flour (sattu), gram flour (besan), cracked wheat (dalia) amongst others) and other emerging food products including packaged instant food mixes (such as khaman dhokla and bela kachori), spices (whole chilli, turmeric and coriander powder), ethnic snacks (such as including bhujia and chanachur) and ethnic flours such as singhara flour, pearl millet (bajri) flour, etc. 
The Company’s products are sold under its flagship brand “Ganesh”, which serves as its primary identity in the market. In order to meet a varied range of consumer needs in the market, the brand has been expanded through multiple brand extensions, offering a variety of products with unique attributes tailored to specific market segments. The Company has consistently sought to evolve its product portfolio, resulting in the launch of 11 products (spices, ethnic snacks, variants of sattu like chocolate sattu, jal jeera sattu, etc.), along with 94 SKUs across its product categories over the past three financial years.
The company’s revenue from operations amounted to Rs 8504.62 million during Fiscal 2025 vis-à-vis Rs 6107.5 crore during Fiscal 2023.
Its net profit was Rs 35.4 crore during Fiscal 2025 vis-à-vis Rs 27.1 crore during Fiscal 2023. 
DAM Capital Advisors Ltd, IIFL Capital Services Ltd, and Motilal Oswal Investment Advisors are the Book-Running Lead Managers; and MUFG Intime India Private Limited is the Registrar of the Offer.
The Offer is being made through the book-building process, wherein not more than 50% of the Net Offer is allocated to qualified institutional buyers, and not more than 15% and 35% of the Net Offer is assigned to non-institutional bidders and retail individual bidders respectively. 
Ganesh Consumer Products Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its Equity Shares and has filed a red herring prospectus dated September 16, 2025, with the RoC. The RHP is made available on the website of the SEBI at www.sebi.gov.in as well as on the website of the BRLMs i.e., DAM Capital Advisors Limited at www.damcapital.in, IIFL Capital Services Limited (formerly known as IIFL Securities Limited) at www.iiflcap.com and Motilal Oswal Investment Advisors Limited at www.motilaloswalgroup.com, the website of the NSE at www.nseindia.com and the website of the BSE at www.bseindia.com and the website of the Company at www.ganeshconsumer.com. Any potential investor should note that investment in equity shares involves a high degree of risk and for details relating to such risks, please see the section “Risk Factors” beginning on page 36 of the RHP. Potential investors should not rely on the DRHP for making any investment decision but should only rely on the information included in the RHP filed by the Company with the RoC.
The Equity Shares offered in the Issue have not been, and will not be, registered under the U.S. Securities Act and may not be offered or sold within the United States, except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the U.S. Securities Act and applicable state securities laws. The Equity Shares offered in the issue are being offered and sold only outside the United States in “offshore transactions” as defined in and in reliance on Regulation S under the U.S. Securities Act (“Regulation S”).
 
Disclaimer Clause of Securities and Exchange Board of India (“SEBI”): SEBI only gives its observations on the offer documents and this does not constitute approval of either the Issue or the specified securities stated in the Offer Documents. The investors are advised to refer to page 442 of the RHP for the full text of the disclaimer clause of SEBI.
Disclaimer Clause of BSE (the Designated Stock Exchange): It is to be distinctly understood that the permission given by BSE Limited should not in any way be deemed or construed that the RHP has been cleared or approved by BSE Limited nor does it certify the correctness or completeness of any of the contents of the RHP. The investors are advised to refer to the page 445 of the RHP for the full text of the disclaimer clause of BSE.
Disclaimer Clause of NSE: It is to be distinctly understood that the permission given by NSE should not in any way be deemed or construed that the Offer Document has been cleared or approved by NSE nor does it certify the correctness or completeness of any of the contents of the Issue Document. The investors are advised to refer to page 445 of the RHP for the full text of the disclaimer clause of NSE.
 


*Keerthi Sagathia Set to Ignite Divya Raas 2025 with 11 Nights of Electrifying Navratri at Inorbit Mall, Malad*



*Divya Raas at Inorbit Mall, Malad is set to light up the city with 11 nights of unmatched Navratri celebrations from 21st September to 1st October, 2025. Led by powerhouse performer Keerthi Sagathia*, whose soulful voice and electrifying energy guarantee unforgettable evenings of music and dance, this celebration promises to be truly extraordinary. *Conceptualised by Sagar Shah- Founder of Eventree and Sagar Bhatia, Founder of Rudra- Akshar Entertainments and Holidays with Varun Bharot and Rutika Malaviya of Hardyboyz as official partners*, Divya Raas stands apart by blending the soul of tradition with the grandeur of modern festivities.

With a fully covered venue ensuring worry-free celebrations, ample parking space, and the convenience of a metro station right outside Inorbit Mall, Divya Raas promises a seamless and joyful Navratri experience for all.

Keerthi Sagathia set the stage on fire! At the press conference, he gave an electrifying sneak peek of what’s in store at Divya Raas, leaving everyone pumped up for the festivities. Sagar Shah and Sagar Bhatia highlighted the unique features of the event , 11 nights of Garba and Raas, a first-of-its-kind celebration in Mumbai. Varun Bharot and Rutika also assured everyone that safety and other essential arrangements have been given top priority to ensure a seamless and joyful experience for all attendees.

Keerthi Sagathia carries a rich legacy of folk music. Known for his powerful rustic voice and incredible versatility, Keerthi has made a mark in both the folk and Bollywood music scenes. His Bollywood hits include chartbusters like "Bhai Bhai" from Ramleela, "Photocopy" from Jai Ho, "Shubh Din" from Parmanu, "Tum Tak" from Raanjhanaa, and the soulful "Mujh Mein Tu" from Special 26, among many others. Keerthi's folk recreation, earning millions of views on YouTube—especially for his rendition of the iconic Gujarati song "Kaun Halave Limbdi." His recent Gujarati superhits include: "Ude Re Gulaal" from Kutch Express. "Kasumbo" – title track from the film Kasumbo.

With a voice that bridges tradition and modernity, Keerthi Sagathia continues to celebrate and elevate the soul of Indian folk music across the world. Keerthi Sagathia along with his team is set to infuse DivyaRaas 2025 with unmatched energy, bringing people together to celebrate Navratri in its truest spirit.

*Keerthi Sagathia shares* _"Navratri is not just about music and dance, it’s about devotion, unity, and celebrating life with joy. I am excited to be part of Divya Raas this year and can’t wait to see Malad dance to the beats of tradition and togetherness. Let’s create memories that will stay long after the dandiya stops”_ 

*Sagar Shah, Founder of Eventree says* _” Our vision with Divya Raas is to celebrate Navratri in its grandest form. With Keerthi Sagathia’s dynamic performances leading the festivities, we are confident that every beat, every step, and every moment will echo with joy, devotion, and unity. This year, Inorbit Mall, Malad, will truly become the heart of Navratri celebrations in Mumbai”_

*Sagar Bhatia, Founder of Rudra- Akshar Entertainments and Holidays adds* _” Navratri is one festival where the energy of music and dance brings people closer than ever. With Divya Raas, we wanted to create not just an event, but a space where every individual feels the pulse of celebration. Having Keerthi Sagathia with us ensures that this year will be remembered as one of the most vibrant Navratris Mumbai has ever witnessed.”_

*Varun Barot, founder of Hardyboyz and Rutika Malaviya, partner in Hardyboyz says* _” Navratri is all about togetherness, devotion, and dance, and Divya Raas is the perfect platform to celebrate that spirit. With Keerthi Sagathia’s electrifying performances and Hardyboyz’s commitment to curating memorable events, we are delighted to bring the community a Navratri extravaganza that blends tradition with unforgettable experiences”_ 

So put on your ghagra-cholis and kediyus, grab your dandiya sticks, and join the electrifying Navratri nights with One Name That Moves Billions, Keerthi Sagathia!

Tuesday, September 16, 2025

Reeloid’s 1-Day Vertical Filmmaking Workshop Highlights India’s Potential in the Vertical Entertainment Wave




Mumbai, 16 Sep 2025  – Reeloid successfully hosted its 1-Day Vertical Filmmaking Workshop, bringing together aspiring filmmakers, film students, and industry experts to explore the art of vertical storytelling through acting, writing, cinematography, and editing.
The event concluded with a high-impact panel discussion featuring leaders from film, writing, and technology, who shared deep insights on the future of Vertical Microdrama.
Mr. Rohit Gupta, CEO of Reeloid, set the tone by highlighting how “India is sitting on the next big entertainment wave after China when it comes to vertical microdramas. With a billion-plus mobile-first audience, India is uniquely positioned to lead the vertical revolution.”
Mr. Vineet Krishna, Co-Writer of the acclaimed web series Mirzapur, inspired participants by sharing his journey of writing for mainstream OTT and the transition to microdrama writing. He emphasized both the challenges and opportunities of creating impactful stories in a 60–90 second vertical format.
Mr. Sunil Gawai, Mr Sandheev Nair from Sony India and Mr. Ishaan Singh, in an engaging live demo, showcased how vertical cinematography, lighting setups, and object positioning play a crucial role in storytelling for the mobile screen. Their session highlighted how professional tools like Sony’s mirrorless cameras can elevate the production quality of short-form vertical films.
The workshop also included hands-on sessions where participants created their own vertical micro-dramas, experiencing the full process from scriptwriting to acting, shooting, and editing.
Speaking about the success of the event, Mr. Gupta added: “Workshops like these empower the next generation of storytellers. At Reeloid, we believe vertical is not just a format—it’s a new language of cinema.Its India’s International Platform”
 
About Reeloid
Reeloid is a next-generation entertainment platform focused on original storytelling and innovative formats like Vertical Microdrama. With a vision to nurture creators and reimagine cinema for the mobile-first world, Reeloid is committed to building India’s footprint in the global digital entertainment space.
Download Reeloid https://www.reeloid.app

Reeloid’s 1-Day Vertical Filmmaking Workshop Highlights India’s Potential in the Vertical Entertainment Wave




Mumbai, 16 Sep 2025  – Reeloid successfully hosted its 1-Day Vertical Filmmaking Workshop, bringing together aspiring filmmakers, film students, and industry experts to explore the art of vertical storytelling through acting, writing, cinematography, and editing.
The event concluded with a high-impact panel discussion featuring leaders from film, writing, and technology, who shared deep insights on the future of Vertical Microdrama.
Mr. Rohit Gupta, CEO of Reeloid, set the tone by highlighting how “India is sitting on the next big entertainment wave after China when it comes to vertical microdramas. With a billion-plus mobile-first audience, India is uniquely positioned to lead the vertical revolution.”
Mr. Vineet Krishna, Co-Writer of the acclaimed web series Mirzapur, inspired participants by sharing his journey of writing for mainstream OTT and the transition to microdrama writing. He emphasized both the challenges and opportunities of creating impactful stories in a 60–90 second vertical format.
Mr. Sunil Gawai, Mr Sandheev Nair from Sony India and Mr. Ishaan Singh, in an engaging live demo, showcased how vertical cinematography, lighting setups, and object positioning play a crucial role in storytelling for the mobile screen. Their session highlighted how professional tools like Sony’s mirrorless cameras can elevate the production quality of short-form vertical films.
The workshop also included hands-on sessions where participants created their own vertical micro-dramas, experiencing the full process from scriptwriting to acting, shooting, and editing.
Speaking about the success of the event, Mr. Gupta added: “Workshops like these empower the next generation of storytellers. At Reeloid, we believe vertical is not just a format—it’s a new language of cinema.Its India’s International Platform”
 
About Reeloid
Reeloid is a next-generation entertainment platform focused on original storytelling and innovative formats like Vertical Microdrama. With a vision to nurture creators and reimagine cinema for the mobile-first world, Reeloid is committed to building India’s footprint in the global digital entertainment space.
Download Reeloid https://www.reeloid.app

DSM Fresh Food Limited’s IPO to open on Friday, September 26, 2025 with Price Band of Rs. 96 – Rs. 101 per Equity Share each of Face Value of Rs. 10 each




Initial Public Offering of up to 59,06,400 Equity Shares.
Price band of Rs. 96 –Rs. 101 per equity share. 
Minimum 2 Bid lots of 1200 equity shares each and in multiples of 1200 equity shares thereafter.
Issue will open for Anchor Investor on Thursday, September 25, 2025
Issue opening date – Friday, September 26, 2025 and Issue closing date – Tuesday, September 30, 2025 
The Floor Price is 9.6 times of the face value, and the Cap Price is 10.1 times of the face value of the Equity Shares.




Mumbai, September 16, 2025: DSM Fresh Food Limited (“Company”), established in 2015, operates under the brand name Zappfresh and is one of the leading omnichannel retailer (Online B2C and offline B2B) of fresh meat and ready to cook/eat products.(chicken, mutton and seafood).

Zappfresh was founded with a vision to transform India’s highly fragmented meat retail sector and operates on an integrated supply chain model encompassing sourcing, processing, cold storage, and distribution. This ensures high-quality, hygienic, and fresh meat delivery to both retail consumers and HoReCa (Hotel, Restaurant, Catering) partners. 

The Company proposes to launch its Initial Public Offering (“IPO” or the “Offer”), scheduled to open on Friday, September 26, 2025, and close on Tuesday, September 30, 2025, with a price band of Rs. 96 – Rs. 101 per equity share of face value Rs. 10 each (“Equity Shares”). The Anchor Investor Bid/Issue Period will be held on Thursday, September 25, 2025, one working day prior to the Issue opening date.

Initial Public Offering up to 59,06,400 Equity shares of Rs. 10/- each (“Equity Shares”) DSM Fresh Foods Limited (“DSM” or the “Company”) at issue price band of Rs. 96- Rs. 101/- per equity share (“The Issue”). Out of the issue, 3,31,200 Equity Shares aggregating to Rs. 334.51 Lakhs will be reserved for subscription by Market Maker (“Market Maker Reservation Portion”). The Issue less the Market Maker Reservation Portion i.e Issue of 55,75,200 Equity shares of Face Value of Rs. 10 each at an Issue price band of Rs. 96 – Rs. 101/- per equity share aggregating to Rs. 5630.95 Lakhs is hereinafter referred to as the “Net Issue”, respectively of the Post Issue Paid up Equity Share Capital of the Company.

This Issue is being made through the Book Building Process, in terms of Rule 19(2)(b) of the Securities Contracts (Regulation) Rules, 1957, as amended (“SCRR”) read with Regulation 229 (2) of the SEBI ICDR Regulations and in compliance with Regulation 253 of the SEBI ICDR Regulations, wherein not more than 50.00% of the Net Issue shall be available for allocation on a proportionate basis to Qualified Institutional Buyers (“QIBs”) (the “QIB Portion”), provided that our Company may, in consultation with the BRLM Book Running Lead Manager, may allocate up to 60.00% of the QIB Portion to Anchor Investors on a discretionary basis in accordance with the SEBI ICDR Regulations (“Anchor Investor Portion”). One-third”), of the Anchor Investor which one-third Portion shall be reserved for domestic Mutual Funds, subject to valid Bids being received from the domestic Mutual Funds at or above the Anchor Investor Allocation Price in accordance with the SEBI ICDR Regulations. In the event of under-subscription, or non-allocation in the Anchor Investor Portion, the balance Equity Shares shall be added to the QIB Portion (other than the Anchor Investor Portion) (“Net QIB Portion”). Further, 5.00% of the Net QIB Portion shall be available for allocation on a proportionate basis to Mutual Funds only, and the remainder of the Net QIB Portion shall be available for allocation on a proportionate basis to all QIB Bidders, including Mutual Funds, subject to valid Bids being received at or above the Issue Price. However, if the aggregate demand from Mutual Funds is less than 5.00% of the Net QIB Portion, the balance Equity Shares available for allocation in the Mutual Fund Portion will be added to the remaining Net QIB Portion for proportionate allocation to QIBs. Further, not less than 15.00% of the Net Offer Issue shall be available for allocation on a proportionate basis to Non-Institutional Investors, wherein (a) one third of the portion available to Non-Institutional Investors shall be reserved for Applicants with Application size of more than two lots and up to such lots equivalent to not more than ₹10 lakhs; (b) two third of the portion available to Non-Institutional Investors shall be reserved for Applicants with Application size of more than ₹10 lakhs; and (c) any unsubscribed portion in either of the sub-categories specified in clauses (a) or (b), may be allocated to Applicants in the other sub-category of Non-Institutional Investors; and not less than 35.00% of the Net Offer Issue shall be available for allocation to Retail Individual Investors who applies for minimum application size in accordance with the SEBI ICDR Regulations, subject to valid Bids being received from them at or above the Issue Price. Further, Equity Shares will be allocated on a proportionate basis to Eligible Employees applying under the Employee Reservation Portion, subject to valid Bids received from them at or above the Issue Price. All Bidders, other than Anchor Investors, are required to participate in the Offer Issue by mandatorily utilising the Application Supported by Blocked Amount (“ASBA”) process by providing details of their respective ASBA Account (as defined hereinafter) in which the corresponding Bid Amounts will be blocked by the Self Certified Syndicate Banks (“SCSBs”) or under the UPI Mechanism, as the case may be, to the extent of respective Bid Amounts. Anchor Investors are not permitted to participate in the Offer Issue through the ASBA process. For details, see “Issue Procedure” on page no. 264 of this Red Herring Prospectus. 
All Bidders (other than Anchor Investors) shall mandatorily participate in this Offer through the Application Supported by Block Amount (“ASBA”) process, and shall provide details of their respective bank account in which the Bid Amount will be blocked by the SCSBs. Anchor Investors are not permitted to participate in this Offer through the ASBA process.





The net proceeds from the Issue are proposed to be utilized towards funding the Company’s strategic growth initiatives, including working capital requirements of ₹ 25 crore, marketing expenditure of ₹15 crore, capital expenditure requirements of ₹11 crore and, and ₹3 crore towards inorganic growth opportunities through acquisitions and other strategic initiatives, as well as for general corporate purposes. 

Narnolia Financial Services Limited is the Book Running Lead Manager (“BRLM”) to the Offer. 
The Equity Shares of DSM Fresh Food Limited are proposed to be listed on SME platform of BSE (BSESME)

GK Energy Limited’s Initial Public Offering to open on Friday, September 19, 2025


GK Energy Limited’s Initial Public Offering to open on Friday, September 19, 2025, price band set at Rs 145/- – Rs 153/- per Equity Share 
Price band of Rs 145/- – Rs 153/- per Equity Share bearing face value of Rs 2 each (“Equity Shares”)
Bid/Offer Opening Date – Friday, September 19, 2025 and Bid/Offer Closing Date – Tuesday, September 23, 2025.
Minimum Bid Lot is 98 Equity Shares and in multiples of 98 Equity Shares thereafter
Mumbai, September 16, 2025: GK Energy Limited (the “Company”) has fixed the price band of ₹ 145/- to ₹153/- per Equity Share of face value ₹ 2/- each for its initial public offer (“IPO” or “Offer”). The Offer is a combination of a fresh issue of Equity Shares of up to Rs. 4000 million (the “Fresh Issue”) and an offer for sale of 42,00,000 equity shares.
The Offer will open on Friday, September 19, 2025, for subscription and close on Tuesday, September 23, 2025. Investors can bid for a minimum of 98 Equity Shares and in multiples of 98 Equity Shares thereafter.

The proceeds from the Fresh Issue, after meeting issue related expenses, to the extent of Rs 3224.58 million will be utilised for funding the Company’s long term working capital requirements, and balance for general corporate purposes
The Company is India’s largest pure play provider of engineering, procurement and commissioning (“EPC”) services for solar-powered agricultural water pump systems (which are also referred to as solar-powered pump systems) under Component B of the Central Government’s Pradhan Mantri Kisan Urja Suraksha evam Utthan Mahabhiyan scheme (the “PM-KUSUM Scheme”) as measured by the number of solar-powered pump systems installed under the PM-KUSUM Scheme in the period from January 1, 2022 to July 31, 2025 (source: CRISIL Report).

The Company offers farmers an end-to-end single source solution for the survey, design, supply, assembly and installation, testing, commissioning and maintenance of solar-powered pump systems. The Company has been empanelled as a vendor under the Ministry of New and Renewable Energy for the PM-KUSUM Scheme in Maharashtra, Haryana, Rajasthan, Uttar Pradesh and Madhya Pradesh. 
As at July 31, 2025, Maharashtra, Haryana, Rajasthan, Uttar Pradesh and Madhya Pradesh comprised 86% of the total number of solar-powered pump systems approved for subsidies under Component B of the PM-KUSUM Scheme (source: CRISIL Report). 
The Company is also empanelled under various state government schemes such as Maharashtra’s Magel Tyala Saur Krushi Pump Yojana, Madhya Pradesh’s Pradhan Mantri Krishak Mitra Surya Yojana and Chhattisgarh’s Saur Sujala Yojana.  

The Company currently primarily provides the EPC for solar-powered pump systems, which comprises direct-to-beneficiary sales and sales to others. Direct-to-beneficiary sales comprise the EPC of GK Energy brand solar-powered pump systems to farmers who chose the Company as their vendor on portals of agencies appointed by state governments (known as state nodal agencies or state implementing agencies (SNAs/SIAs) wherein the orders are placed with the Company by SNAs/SIAs under the PM-KUSUM Scheme and similar state government schemes, and the EPC of GK Energy brand solar dual water pump systems (solar-powered pump systems that include water storage) to local government bodies. 

Sales to others comprise the EPC of solar-powered pump systems under orders placed by customers directly with the Company. The Company also offers other EPC services, comprising the erection and installation of water storage and distribution facilities under Jal Jeevan Mission, a central government scheme operated through urban local bodies, supply and installation of various solar products for government agencies and rooftop solar solutions (together, other EPC services). In addition, the Company also sells photovoltaic (PV) cells and solar modules manufactured by third parties and other miscellaneous products (trading activities).

IIFL Capital Services Limited (formerly known as IIFL Securities Limited) and HDFC Bank Limited are the book-running lead managers to the Offer.  MUFG Intime India Private Limited is the registrar of the Offer.
The Offer is being made through the book-building process, wherein not more than 50% of the net offer is allocated to qualified institutional buyers, and not less than 15% and 35% of the offer is assigned to non-institutional bidders and retail individual bidders respectively. 
GK Energy Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its Equity Shares and has filed a Draft Red Herring Prospectus dated December 13, 2024 read with the Addendum dated April 29, 2025 to the Draft Red Herring Prospectus with SEBI (the “DRHP”) and a Red Herring Prospectus dated September 15, 2025 (the “RHP”) with the Registrar of Companies, Pune at Maharashtra. The RHP is available on the website of SEBI at www.sebi.gov.in as well as on the websites of the BRLMs’, IIFL Capital Services Limited (formerly known as IIFL Securities Limited) (www.iiflcap.com) and HDFC Bank Limited (www.hdfcbank.com), the website of our Company at www.gkenergy.in, the website of NSE at www.nseindia.com and the website of BSE at www.bseindia.com. Any potential investor should note that investment in equity shares involves a high degree of risk and for details relating to such risks, please see the section titled “Risk Factors” beginning on page 31 of the RHP. Potential investors should not rely on the DRHP for making any investment decision.
 This announcement does not constitute an offer of the Equity Shares for sale in any jurisdiction, including the United States, and the Equity Shares may not be offered or sold in the United States absent registration under the U.S. Securities Act of 1933 or an exemption from registration. Any public offering of the Equity Shares to be made in the United States will be made by means of a prospectus that may be obtained from the Company and that will contain detailed information about the Company and management, as well as financial statements. However, the Equity Shares are not being offered or sold in the United States.
Disclaimer Clause of Securities and Exchange Board of India (“SEBI”): SEBI only gives its observations on the offer documents and this does not constitute approval of either the Issue or the specified securities stated in the Offer Documents. The investors are advised to refer to page 360 of the RHP for the full text of the disclaimer clause of SEBI.
Disclaimer Clause of BSE: It is to be distinctly understood that the permission given by BSE Limited should not in any way be deemed or construed that the RHP has been cleared or approved by BSE Limited nor does it certify the correctness or completeness of any of the contents of the RHP. The investors are advised to refer to the page 363 of the RHP for the full text of the disclaimer clause of BSE.
Disclaimer Clause of NSE (the Designated Stock Exchange): It is to be distinctly understood that the permission given by NSE should not in any way be deemed or construed that the Offer Document has been cleared or approved by NSE nor does it certify the correctness or completeness of any of the contents of the Issue Document. The investors are advised to refer to page 363 of the RHP for the full text of the disclaimer clause of NSE.

Wednesday, September 10, 2025

Euro Pratik Sales Limited’ Initial Public Offering to open on Tuesday, September 16, 2025, price band set at ₹235/- to ₹247/- per Equity Share




Mumbai, September 10, 2025: Euro Pratik Sales Limited has fixed the price band of ₹235 /- to ₹247/- per Equity Share of face value ₹1/- each for its initial public offering. 

The Initial Public Offering (“IPO” or “Offer”) of the Company will open on Tuesday, September 16, 2025, for subscription and close on Thursday, September 18, 2025. Investors can bid for a minimum of 60 Equity Shares and in multiples of 60 Equity Shares thereafter.

The IPO is entirely an offer for sale of up to ₹ 451.32 crore by Promoter and Promoter Group Selling Shareholders. It includes a reservation for eligible employees applying in the employee reservation portion.

Euro Pratik Sales Limited was incorporated on January 19, 2010, Mumbai headquartered company operates on an asset-light business model, with a strong focus on product design and development. As at March 31, 2025, with a portfolio of over 3,000 designs spanning over 30 product varieties (Source: Technopak Report) and 113 catalogues (involving a combination of products and designs) launched in last four years, Euro Pratik functions as a fast-fashion brand within the industry. The company’s products are distributed through a well-established and extensive network across 116 cities in India, as at March 31, 2025.

To aid its marketing efforts, it has partnered with renowned celebrities Hrithik Roshan and Kareena Kapoor Khan as brand ambassadors for its “Euro Pratik” and “Gloirio” brands, respectively. 

According to the Technopak Report, the Company provides durable and eco-friendly alternatives to traditional wall decor like wallpaper products and premium wall paints. As at March 31, 2025, its distribution network spans 116 cities in India, with 180 distributors operating across 25 states and five union territories in India, according to the Technopak Report.

Euro Pratik Sales Limited revenue from operations increased by 28.20% to ₹ 284.23 crore for Fiscal 2025 from ₹ 221.70 crore for Fiscal 2024. Profit after tax increased by 21.51% to ₹ 76.44 crore for Fiscal 2025 from ₹ 62.91 crore for Fiscal 2024. 

The Offer is being made through the book-building process, wherein not more than 50% of the net offer is allocated to qualified institutional buyers, and not less than 15% and 35% of the net offer is assigned to non-institutional and retail individual bidders respectively.

Axis Capital Limited, and DAM Capital Advisors Limited are the book-running lead managers and MUFG Intime India Private Limited (Formerly Link Intime India Private Limited) is the registrar of the Offer

EAM Jaishankar at BRICS meet: Global trade system must be open and non-discriminatory



New Delhi/Mumbai– External Affairs Minister Dr. S. Jaishankar represented India at the BRICS countries’ virtual emergency meeting on Monday evening, where several key issues were discussed. During the meeting, Dr. Jaishankar said that the current global situation has become a matter of serious concern. The multilateral system appears to be failing in the face of various global challenges. The global trade system, he stressed, should be based on the principles of openness and non-discrimination, and India believes it must be protected.

Without directly naming the U.S. and President Donald Trump, the Minister sent a strong message, saying, “The world requires constructive and cooperative approaches to promote trade that is sustainable. Increasing barriers and complicating transactions will not help. Neither would the linking of trade measures to non-trade matters.Trade must always be facilitated. Countries need to strengthen their economic systems and enhance cooperation in global trade, investment, and development.”

He further said, “The world as a collective is seeking a stable and predictable environment for trade and investment. At the same time, it is imperative that economic practices are fair, transparent and to everyone’s benefit. When there are multiple disruptions, our objective should be to proof it against such shocks. That means creating more resilient, reliable, redundant and shorter supply chains. Not just that, it is also essential that we democratize manufacturing and production and encourage their growth in different geographies. Progress in that regard will contribute to regional self-sufficiency and relieve anxieties at times of uncertainty.”

Expressing concern for the Global South, Dr. Jaishankar noted that the world today seeks immediate solutions to ongoing conflicts. The Global South, he said, has experienced setbacks in food, energy, and fertilizer security. Where shipping is targeted, not only trade but also livelihoods are affected.

It is believed that this emergency BRICS meeting was convened to find a counter to Trump’s tariff policies. The meeting was attended by, alongside Minister Jaishankar, Chinese President Xi Jinping, Russian President Vladimir Putin, Brazilian President Lula da Silva, and others.

Saturday, September 6, 2025

ISA Steel Conclave 2025 to Define India’s Path to Sustainable and Self-Reliant Growth



Key Highlights

Theme: “Steel for Aatmanirbhar Bharat: Driving Sustainability and Growth” – highlighting pathways for self-reliance, decarbonisation, and global competitiveness

Leadership & Vision: Union Ministers and industry leaders to present India’s integrated roadmap for steel and allied sectors.

Strategic Focus: Green growth, AI in steelmaking, financing transition, and SME opportunities for sustainable steel.

New Delhi, Friday, 05 September 2025 – The Indian Steel Association (ISA) is set to host its flagship Steel Conclave 2025 on September 8th and 9th, 2025, at The Lalit, New Delhi. The event will bring together Union Ministers, senior government officials, and leading global and Indian industry leaders to deliberate on the future trajectory of India’s steel ecosystem.

This year’s theme, “Steel for Aatmanirbhar Bharat: Driving Sustainability and Growth,” will spotlight how India’s steel sector can accelerate self-reliance while advancing global competitiveness. The conclave will underscore collaborative solutions across raw material security, technology adoption, financing models, and green transition.

The programme will include leadership panels, keynote addresses, knowledge report launches, and the ISA Steel Awards 2025, recognising industry leadership in categories including Doyen of the Steel Industry and Gender Diversity.

Commenting on the significance of the event, Mr. Naveen Jindal, President, Indian Steel Association, said "This Conclave is not merely a platform for ideas but for action. Together, we are working towards a resilient, future-ready steel sector that strengthens India’s position globally while addressing sustainability imperatives."

Day one will feature the inaugural session graced by senior dignitaries, including Shri H.D. Kumaraswamy, Hon’ble Union Minister of Heavy Industries and Steel, and Shri Bhupathiraju Srinivasa Varma, Hon’ble Union Minister of State for Heavy Industries and Steel, alongside top industry leaders.

Key sessions will cover:
Leadership for Growth of the Steel Industry
Leveraging AI in the Steel Value Chain
Increasing Iron Ore Availability for Aatmanirbharta
Financing Steel’s Transition to Green Growth
Decarbonising the Future
Price Risk Management
Logistics & Infrastructure Efficiency
Pathways for Green Steel Initiatives for SMEs

On the second day, Technology Showcasing Breakouts will run parallel to a collaborative session on Green Hydrogen Transition, jointly organised with the International Solar Alliance.

Running concurrently, the ISA Coking Coal Summit 2025 will address India’s evolving strategy on coking coal, with discussions on:

The impact of geopolitical factors on price indexation
The need for India-specific benchmarks
Diversification of sourcing to support Aatmanirbharta

The summit will also feature B2B meetings to foster global partnerships and business opportunities.

Together, the Steel Conclave and Coking Coal Summit will convene policymakers, global experts, financial institutions, and end-user industries, creating a comprehensive platform for advancing India’s integrated growth agenda.

About the Indian Steel Association (ISA)
The Indian Steel Association represents India’s leading steel producers and works closely with the Government of India and stakeholders on policy, sustainability, and growth initiatives for the sector.