With fashion portal ‘By The Women, For The Women’, Saiesta creates storm in male-dominated e-commerce space
· Saiesta.com is India’s first income generating fashion portal, a progressive platform for entrepreneurial women who are given opportunity to become sales associates
· The portal makes a base of 600 sales associates pan-India in just two months of the launch of the initiative
New Delhi, March 5, 2015: When women are storming into male bastions in almost every field and have been making a mark, e-commerce domain is no exception. Online fashion portal Saiesta.com, which is a brand ‘By The Women, For The Women,’ is creating a flutter in a space dominated mainly by men entrepreneurs, relatively in much shorter span.
The uniqueness is not just in the fact that it is a fashion portal run by women and serves only the women folks, but also that it offers entrepreneurial opportunity to women, aiming to make them financially self-reliant.
Saiesta.com, which is a one-stop online shop for clothes and accessories for multiple occasions, is the country’s first Income Generating Fashion Portal, offering entrepreneurial opportunity to women.
“With Saiesta we aim to prove that women can give same output and even excel men in any domain of work. We saw that e-commerce was thriving but lacked women footprints. Finding it challenging, we plunged into the space and thought to offer women not just clothes and accessories that are affordable yet class apart, but also an opportunity to make money while at it. Our concept of making women entrepreneurs is a way to celebrate womanhood and make every woman feel special, either by a piece of our clothes or through the opportunity to them to earn money. It also makes us proud to say that the company has soul of woman whose expression can be seen on our offerings. With Saiesta, we want to give an ode to womanhood,” says Sonal Abroal, Chief Operating Officer, Saiesta.com.
Since its launch in January, the company has successfully made over 600 sales associates pan-India, a testimony to how popular the concept is getting with women.
Saiesta is an extremely progressive women-centric organization and a rapidly growing online fashion retail studio, which wants maximum number of women to be part of its growth and earn while others are shopping.
The avenue is open for women from all walks of life, whether students, already working, or simple home makers. The portal enlists women above 18 years of age as sales associates and allows them to augment their income under its ‘earn while others shop’ model. By becoming privileged members of the site, these women entrepreneurs can earn commission on the purchases made by women referred by them.
The portal is ideal for those women who are housewives and aim to do something for financial independence or for those who want to make extra money alongside their jobs. Women can work from home or existing work place at most suitable hours, without hurting their primary responsibilities.
A refreshing concept in Indian fashion, Saiesta.com is the country’s first Income Generating Fashion Portal, which offers entrepreneurship opportunity to women while providing them a one-stop shop for clothes and accessories for multiple occasions.
The online retail platform is a venture of Saivana Exports Pvt Ltd, a New Delhi-based export house which has been a player in the field for 19 years and specializes in the production of very high fashion garments for women. The USP of Saiesta.com is its fusion garments which come in an imaginative blend of western and Indian designs.
The wide range of collection on offer at the store, ranging from designer lehenga, designer tops, anarkali suits to scarves and fashion jewellery, is targeted at the middle income group women with its affordable price range.
Website link: http://www.saiesta.com/